A new approach to the age-old problem of motivating employees, this book presents a long-term, organization-wide cure, called "supermotivation". The book presents a grand plan for how to "motivationally transform" an entire organization, introduces a two-pronged approach (both organizational and individual), and explains the concept of "motivators" and "demotivators", and how to identify them. Readers learn how to: use supermotivation to creat a working environment that encourages employees to be self-motivated; identify "motivators" that exist in a company, and find ways to increase them; uncover "demotivators" and find ways to reduce or eliminate them; supermotivate the actual systems (planning, production, communication, training, evaluation and rewards) throughout the organization; provides hundreds of ways to make its principles pragmatic - examples, chapter-end action points, a demotivator identifier and motivational planner worksheets.
Dr. Dean Spitzer is President of Dean R. Spitzer & Associates Inc., located in Melbourne, Florida, and is widely acknowledged as one of the world's leading authorities on performance measurement and management. His latest book "Transforming Performance Measurement" has been hailed as a 'breakthrough,' 'a masterpiece,' and 'the most important book ever written about performance measurement.' Dr. Spitzer's advice and counsel is sought by companies and government agencies throughout the world. During his distinguished career, he has helped more than 100 organizations on five continents improve their performance. Dr. Spitzer's client list reads like a Who's Who of outstanding companies. He has been a leader and internal change agent in the private and public sectors, a professor at 5 universities, the author of 8 books (including the international best-seller "SuperMotivation") and over 200 articles and book chapters, and a keynote and featured presenter at more than 100 conferences. Dr. Spitzer has received many honors for his significant professional contributions, including being selected as a Fellow of the Advanced Performance Institute (http://www.ap-institute.com/about_fellows.asp) and receiving two President's Awards from the International Society for Performance Improvement. He also holds the prestigious Certified Performance Technologist (CPT) designation. Dr. Spitzer earned his Ph.D. degree from the University of Southern California and his M.A. from Northwestern University and pursued both undergraduate and graduate studies at the London School of Economics.
