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Supermummy: The Ultimate Mumpreneur's Guide to Online Business Success
 
 
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Supermummy: The Ultimate Mumpreneur's Guide to Online Business Success [Paperback]

Mel McGee (Author)
5.0 out of 5 stars  See all reviews (3 customer reviews)

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Book Description

February 14, 2009
Warning: Do not read this book unless you want to create your ideal flexible lifestyle!Forget the work life balance and work from home. . . for yourself! The keys to creating your ultimate lifestyle business are at your fingertips and you get to make up a

Editorial Reviews

From the Author

Supermummy was created out of a genuine respect for mums, like you, and a desire to share what I know to help you. As a mum of three I searched for the ideal work/life balance solution that would allow me to pursue my own interests and ambitions yet still be there for my kids. Setting up an online business made me realise that so many mums out there could really use this too and so it was no longer about me - now it was about us.

And now I have a mission to support all you mums out there to be a Supermummy too!

Remind yourself of your greater purpose as a mum and challenge yourself to be the best role model for your children. When the going gets tough you have a choice about how you are going to respond to that situation. Now you know that all the strength, courage and determination is within you.

Warning: Don't cheat yourself by just reading this book then forgetting about it the next day. It took me too long to realise that only taking action and doing something gets results.

Only you can do what you need to do so make a commitment to yourself that you are going to do whatever it takes to get the results you want. Don't mess about anymore. Don't waste time. Don't live with regrets.

From the Back Cover

Praise for Supermummy "If only Supermummy had been around when Mumsrock was starting out, well thought-through business advice, delivered in an easy to read style."
Gigi Eligoloff, Founder Mumsrock.com

"I congratulate Mel on creating this great piece of work. I wish it had been available when I set-up everywoman and my son was just 6 months old. More and more women are setting up ventures from home, often born out of a passion or hobby - It is these types of companies that everywoman believes are the hidden treasure for UK economy."
Karen Gill MBE, Co-founder Everywoman.com

"Do want to be able to juggle family, life and a business? Mel's highly practical guide can make it a reality- you don't need to read anything else!"
Sue Stockdale, Author of "Secrets of Successful Women Entrepreneurs

"A really great book for mums considering starting their own business. Some business fundamentals to get you started today to help you talk yourself into it, not out of it!"
Jo Cameron

"Running a business can be a great way to gain flexibility in your life, and many mums take the opportunity of a career break to turn a passion or interest into a business. I hope many more wannabe `mumpreneurs' take the plunge after gaining valuable advice and tips from the Supermummy book." Hannah Bourne

"Mel McGee has come up with a book that covers not only the big picture around starting your own business, but is also jam packed with vital practical information that means that it's more likely to become a success."
Paula Gardner


Product Details

  • Paperback: 186 pages
  • Publisher: Bookshaker (February 14, 2009)
  • Language: English
  • ISBN-10: 1905430515
  • ISBN-13: 978-1905430512
  • Product Dimensions: 8 x 5 x 0.4 inches
  • Shipping Weight: 7 ounces (View shipping rates and policies)
  • Average Customer Review: 5.0 out of 5 stars  See all reviews (3 customer reviews)
  • Amazon Best Sellers Rank: #3,510,174 in Books (See Top 100 in Books)

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Average Customer Review
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Most Helpful Customer Reviews

5.0 out of 5 stars A book you can really use, April 24, 2009
By 
Jajemi (Osaka, Japan) - See all my reviews
This review is from: Supermummy: The Ultimate Mumpreneur's Guide to Online Business Success (Paperback)
This book arrived in the midst of a crazy week. I put it aside without even opening it having completely forgotten what I had even ordered. A few days later I sat down to take a breather (toddler's nap-time) and opened the package.

"Great!" I thought, "perfect timing!" It was just what I needed having reached a low-point business-wise. My small online store had great sales preceding Christmas then the recession set in and everything came to a screaming halt. Still convinced that people are still buying I was racking my brains for a strategy to ride it out.

A strategy? try dozens of strategies in this book! It's a whole business plan with step-by-step instructions on how to execute it. And it's written by a real mum so there's no jargon or abbreviations that mothers new to the business have no clue about. It's from one mum to another with no nonsense and no rose colored lenses. McGee is brutally honest so you won't be set up to fail.

If you're thinking about starting a business then this is the book for you. McGee's worksheets take you through a critical analysis of your idea. Still in the fledgling stages? fine-tune with this book. Think you have nothing to learn, things are going well? Think again! This book includes up-to-the minute technology tips - all about social network marketing, blogging, email newsletters - the nuts and bolts you need to take you through to the next level.

For the first time since my college days I actually took pen to paper and wrote down ideas. Buzzing with new things to try I put them into effect straight away. Business is not booming yet but I feel invigorated and have laid the foundation for an explosion this year recession or not! Watch this space!!

And yes, I'm a mum with two young children including a preschooler AND I am an expat living away from my support network (read babysitters). If I can do it then you can too!
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5.0 out of 5 stars Good Primer on Building a Work-from-Home Business, March 11, 2009
By 
K. Baar (Atlanta, GA, USA) - See all my reviews
(REAL NAME)   
This review is from: Supermummy: The Ultimate Mumpreneur's Guide to Online Business Success (Paperback)
For those who have dreamed of leaving the corporate world and spending more time with your kids - this book is full of motivating thoughts and great tips on starting your own online business. It's a very easy read and full of stories and ideas - from someone who has clearly walked this path herself.

The majority of the book focuses on marketing and building your web presence. The author discusses who to develop electronic newsletters, ezines, alliances, websites, and other tools to help you get the word out. I'm a marketing professional, and found these chapters to be a great overview of what it takes to develop a web presence and begin to draw in leads.

The book is a bit light on developing a business plan, but the author makes up for that by addressing the motivations behind starting your own business - and overcoming fear, tackling time management and taking the leap of faith.

A good book - and an easy read.
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5.0 out of 5 stars We can all be Supermummy with this book!, February 28, 2009
This review is from: Supermummy: The Ultimate Mumpreneur's Guide to Online Business Success (Paperback)
This book is aimed at mums who have just started or are thinking of starting a business, as it has lots of tips and information for coming up with a business idea and promoting this new venture. One thing I always look for as a business mum, is advice from people who `walk the talk'. I'm quite choosy about who I listen to just because I want to know that if you are telling me a way to do something, that you understand what it is like to be in my shoes, and this book doesn't disappoint on that score. The writer, Mel McGee obviously writes from experience, knowing the little barriers that many mums put up to stop themselves from achieving great things, and Mel shows you how to remove them. There are some really powerful messages in the book around stopping limiting beliefs, something I've had to deal with in my past as a Mumpreneur and I know many Mumpreneur friends have too.

The book starts by building the reader's confidence that they can start a business and the chapters are sprinkled with `Supertips' to help you along the way. One message that rings out loud and clear from the book is that nothing is achieved without ACTION! And I fully agree - ideas are great but it is putting them into action that makes the money.
Even if you don't have a business idea but are thinking that you'd like to start a business, then this book gives you some useful exercises to get started and help you create your money making idea
I really liked the tip about trying out your sales message on your kids or your mum. If they can understand the benefits of your business, you've cracked it! This is a great way to check that you are delivering the right message to your potential clients and getting to the point quickly and coherently. I worked in marketing for more than a decade before starting up my business as a Virtual Assistant and have never heard it said quite so succinctly before!
All in all, a very practical book loaded with advice. If you are looking for both a guide-book on starting a business and a cheerleader to encourage you along the way, this book is it!
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