The Survey Kit, 2nd edition [Paperback]

Arlene Fink (Author)

Book Description

Publication Date: November 12, 2002 | ISBN-10: 0761925104 | ISBN-13: 978-0761925101 | Edition: 2nd

The Kit that has helped thousands of researchers and students do better survey research has now been completely updated and revised. In addition to separate volumes on in-person and telephone interviews, the new edition includes sections on: data management; literacy and language issues; qualitative survey research techniques, including focus group interviewing and content analysis; survey ethics, including the ethical principles to use in survey development and the characteristics of survey research misconduct; factorial design and conjoint analysis; cultural considerations; translation of interviews into other languages; CAPI interviews; sample size and power; creating a complete code book; the use of database management and statistical programs; internet surveys and the characteristics of good Web reporting.

Each of the 10 volumes contain checklists, warnings of things to avoid, examples of what does and doesn't work, and, new to this edition, exercises with answers and a glossary at the end of each volume.

Editorial Reviews

Review

"The Survey Kit is an easy-to-understand, easy-to-follow, comprehensive guide for the novice survey researcher. In addition, it provides useful information about some qualitative research techniques such as interviews, focus groups, observational analysis, and content analysis. Pedagogical features in each volume such as checklists, reasonable resources needed, tips, and decision matrices help students focus on important aspects of the survey process and provide them with a sense of real life application. Detailed discussions of personal interviewing (survey and in-depth), focus group techniques, and risks and odds are welcome additions to the new volumes." (Juanita M. Firestone )

About the Author

Arlene Fink (Ph.D.) is Professor of Medicine and Public Health at the University of California, Los Angeles and President of the Langley Research Institute. Her main interests include evaluation and survey research and the conduct of research literature reviews as well as the evaluation of their quality. Dr. Fink has conducted scores of evaluation studies in public health, medicine and education. She is on the faculty of UCLA’s Robert Wood Johnson Clinical Scholars Program and is a scientific and evaluation advisor to UCLA’s Gambling Studies and IMPACT (Improving Access, Counseling & Treatment for Californians with Prostate Cancer) programs. She consults nationally and internationally for agencies such as L’institut de Promotion del la Prévention Secondaire en Addictologie (IPPSA) Paris, France and Peninsula Health in Victoria, Australia. Professor Fink has taught and lectured extensively all over the world and is the author of over 110 peer-reviewed articles and 15 textbooks.

Product Details

• Paperback: 1434 pages
• Publisher: Sage Publications, Inc; 2nd edition (November 12, 2002)
• Language: English
• ISBN-10: 0761925104
• ISBN-13: 978-0761925101
• Product Dimensions: 9.8 x 6.4 x 4 inches
• Shipping Weight: 6 pounds (View shipping rates and policies)
• Average Customer Review: 4.8 out of 5 stars  See all reviews (4 customer reviews)
• Amazon Best Sellers Rank: #407,711 in Books (See Top 100 in Books)

Customer Reviews

Most Helpful Customer Reviews

7 of 8 people found the following review helpful:

5.0 out of 5 stars Informative and worth the purchase, November 5, 2006

By 

M. Berry - See all my reviews
(REAL NAME)   

This review is from: The Survey Kit, 2nd edition (Paperback)

These books were simplistic in writing, yet complex enough to prepare any student for their research. By far one of the best books on survey design. It gives you the basics and leads you to a finished survey project. I changed my survey for my dissertation several times due to the information I collected from my readings in the Survey Kit. These books come highly recommended and will be the set of books that will stay on my self.

2 of 2 people found the following review helpful:

4.0 out of 5 stars Good primer to survey research, January 11, 2009

By 

Joe Perez - See all my reviews
(REAL NAME)   

Amazon Verified Purchase

This review is from: The Survey Kit, 2nd edition (Paperback)

This survey kit has valuable information that will be useful in creating my survey for my dissertation.

2 of 4 people found the following review helpful:

5.0 out of 5 stars Practical guide for survey scientists, January 22, 2007

By 

Vitabu "Msomi" (Nairobi, KENYA) - See all my reviews

This review is from: The Survey Kit, 2nd edition (Paperback)

An excellent package for graduate students undertaking surveys and practicing survey scientists involved in designing survey. Also useful for instructors at college level.