Swatch

Swatch Men's STYRG400 SS2008 Black Dial Watch

• Quartz movement
• Durable acrylic crystal protects watch from scratches
• Case diameter: 41 mm

Product Description

The Swatch Story

In the mid-1970s, the Swiss watch industry was in the midst of its worst ever crisis after facing stiff competition from Japanese-made brands. The Swatch brand was launched in 1983 with the original Swatch quartz watch, a slim plastic timepiece with only 51 components that combined top quality with a highly affordable price. Today, after sales of over 200 million watches, the Swatch Group has grown to include brands such as Omega, Longines, Rado, Mido, and Pierre Balmain as well as the original Swatch brand. The name "Swatch" is often misconstrued as a contraction of the words "Swiss Watch," but Nicolas Hayek, Chairman of the Swatch Group, affirms that the original contraction was "Second Watch."

Product Description

Rose gold PVD case with a leather strap. Pink gold plated dial bezel. Black dial with gold-tone hands and index hour markers. Minute markers around the outer rim. Date display appears at the 4 o'clock position. Three: 60 minutes, 5 minutes, 30 second sub-dials. Quartz movement . Scratch resistant mineral crystal. Case diameter: 41 mm. Tang clasp. Water resistant at 30 meters/ 100 feet. Functions: hours, minutes, seconds, date, chronograph. Swatch Irony Retrograde Serious Affair Unisex Watch YRG400.

Product Details

• Product Dimensions: 3.5 x 3.3 x 2.4 inches ; 3.2 ounces
• Shipping Weight: 3.2 ounces (View shipping rates and policies)
• Shipping: Currently, item can be shipped only within the U.S.
• ASIN: B0019M7X5S
• Item model number: STYRG400
• Average Customer Review: 4.4 out of 5 stars  See all reviews (5 customer reviews)
• Amazon Best Sellers Rank: #16,778 in Watches (See Top 100 in Watches)

Customer Reviews

Most Helpful Customer Reviews

5 of 5 people found the following review helpful:

5.0 out of 5 stars A Stunning "Retro" Swatch, June 26, 2009

By 

Ray "A Reader" - See all my reviews
(TOP 500 REVIEWER)   

Amazon Verified Purchase

This review is from: Swatch Men's STYRG400 SS2008 Black Dial Watch (Watch)

This superlative Swatch, part of the new "Retrograde" series, is a watch that easily compares with others many times its price. (Although the retail price of this watch is $250, note that there are many Amazon resellers that will offer extremely deep discounts on this price.) Being a part of the "Retrograde" line, a style occupying a place in the Swatch universe that breaks from the often playful, fun and sometimes radical designs Swatch has come to master, the "Serious Affair" watch looks, feels, and operates like a high-end luxury watch. And although you can find some high quality and high resolution images of this watch online, one must really see this watch in person to truly appreciate it. It's a watch that appears, even under close inspection, to be much more expensive than it is.

The watch presents a muted rose gold color, with a highly supple and fine grain black leather band, and is completed with the standard Swatch style chronograph functions. As with all the Swatch Retrograde models, the watch has a thick and somewhat heavy case with a flat glass crystal, mimicking the style of older watch designs. The watch face is expertly cut with rose gold highlights, highly precision cut hands, and a glossy embossed black background to complete the design. It's a visual stunner by any measure.

If you are looking for a high end watch at a good price relative to other brands, the Serious Affair Retrograde (YRG400) is a great choice.

1 of 1 people found the following review helpful:

4.0 out of 5 stars Great style, but only good performance, December 9, 2010

By 

The SuperCat - See all my reviews

Amazon Verified Purchase

This review is from: Swatch Men's STYRG400 SS2008 Black Dial Watch (Watch)

I love how this watch looks. It reminds me of the time-travel device on the old TV show "Voyagers!" (as seen here [])

For some reason, I thought that this timepiece would attract a lot more attention than it has, but in 6 months I've only gotten 1 or 2 lukewarm compliments- however, I LOVE how this thing looks. I can't stop admiring it when I catch a glimpse of it in the mirror and it perfectly captures my own quirky style. Love it.

However there are some drawbacks.

-The rose-gold finish is wearing off. I still think it looks cool, but be aware- that shiny coppery surface is going to get mottled and spotty (this is similar to the Ikea wood effect)

-There is no illumination at night (I really miss this feature). There is no alarm

-Currently there are no replacement straps shown on the swatch online store, but there is one available here on amazon if you search for straps that fit a "swatch irony retrograde" watch.

-Oddly, the stopwatch seems to have a long-first second- so it's not really accurate unless you "start" at the second second.

But, the watch is super cool and the various timer hands all work great and come in handy, but let's face it, in this day of cellphones, we are wearing these things for style and this one suits mine just fine.

1 of 1 people found the following review helpful:

5.0 out of 5 stars swatch watch, April 16, 2010

By 

Sharon Schwartz (Moorestown, NJ United States) - See all my reviews
(REAL NAME)   

Amazon Verified Purchase

This review is from: Swatch Men's STYRG400 SS2008 Black Dial Watch (Watch)

I bought this watch for my husband for his birthday. He is a watch fanatic (has many) and LOVES it!