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TV: Sex, Lies & Promos; Ca$hing In On TV's Best Kept Secret [Paperback]

Deirdre Hanssen (Author), Jodi F. Gottlieb (Author)

4.4 out of 5 stars See all reviews (11 customer reviews) |

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Book Description

Publication Date: March 2000

TV: Sex, Lies & Promos is a sizzling insider's how-to guide for anyone who has ever dreamed of a career in television, working with famous people and making great money.

#outer_postBodyPS { display: none; } #psGradient { display: none; } #psPlaceHolder { display: none; } #psExpand { display: none; } TV: Sex, Lies & Promos is a sizzling insider's how-to guide for anyone who has ever dreamed of a career in television, working with famous people and making great money.

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Editorial Reviews

About the Author

Deirdre Hanssen & Jodi F. Gottlieb have 20 years of experience in writing, producing, directing and editing TV promos for ABC, CBS, NBC, FOX, WB and several cable channels. They are members of the Writer's Guild of America, Academy of Television Arts & Sciences, and teach courses in creating TV trailers at UCLA in Los Angeles.

Product Details

Paperback: 272 pages
Publisher: Promo Zone; 1 edition (March 2000)
Language: English
ISBN-10: 0967780004
ISBN-13: 978-0967780009
Product Dimensions: 8.4 x 5.5 x 0.8 inches
Shipping Weight: 13.6 ounces (View shipping rates and policies)

Average Customer Review: 4.4 out of 5 stars See all reviews (11 customer reviews)

Amazon Best Sellers Rank: #469,258 in Books (See Top 100 in Books)

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More About the Author

› Visit Amazon's Deirdre Hanssen Page

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Customer Reviews

11 Reviews

5 star:		(7)
4 star:		(2)
3 star:		(1)
2 star:		(1)
1 star:		(0)

Average Customer Review

4.4 out of 5 stars (11 customer reviews)

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Most Helpful Customer Reviews

3 of 3 people found the following review helpful:

5.0 out of 5 stars TV:Sex, Lies & Promos, April 15, 2000

James MacKrell (Houston, Texas) - See all my reviews

This review is from: TV: Sex, Lies & Promos; Ca$hing In On TV's Best Kept Secret (Paperback)

Wow, how complete! I've been in TV for over 30 years and I have never seen as informative a piece of work about the industry. The book covers all aspects of the TV World from a extremely knowledgeable position. The authors did themselves proud and preformed a service for anyone who wants the "inside skinny" about our truly American Industry. Good read for the insider and the causual viewer alike.

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3 of 3 people found the following review helpful:

5.0 out of 5 stars A behind the scenes look at how TV shows are marketed, April 3, 2000

By A Customer

This review is from: TV: Sex, Lies & Promos; Ca$hing In On TV's Best Kept Secret (Paperback)

I'm a student studying TV advertising and marketing and this book provided what my college texts and professors didn't: a real behind the scenes look at the inner workings of TV Promotion. It's funny, hip, cynical, smart and contemporary. I feel I have a better take on what this end of the business is about from people who've been there. I'd recommend it to anyone starting out who is considering a career in television. Well done!

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2 of 2 people found the following review helpful:

4.0 out of 5 stars TV: The Story of Smoke & Mirrors comes alive!, April 15, 2000

Steve (Los Angeles, CA) - See all my reviews

This review is from: TV: Sex, Lies & Promos; Ca$hing In On TV's Best Kept Secret (Paperback)

These ladies hit the industry right between the proverbial "rabbit ears". Witty, crazy, ballsy and bold! They tell it like it is and take no prisoners. It certainly motivates you to want to get into promo and be creative to break the old rules and make up some new ones... "Must See TV" move over - this is "Must Read TV"!

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Most Recent Customer Reviews

5.0 out of 5 stars Makes for fascinating armchair reading
TV: Sex, Lies & Promos is a self-study guide to all the various aspects of pursuing a successful television career, from creating, pitching, and scheduling a TV show, to the... Read more

Published on January 12, 2002 by Midwest Book Review

2.0 out of 5 stars Waste of Paper
Sometimes writers need to learn that secrets are best kept to yourself. A waste of money.

Published on November 8, 2000

3.0 out of 5 stars Those who can't ...write
Though an interesting topic...there is a reason why good promotion is short and sweet - perhaps they should have remembered this while writing this trivial book.

Published on November 8, 2000

5.0 out of 5 stars Something in it for everyone!
This book is both informative and entertaining! I am in the television industry and I found the book to be an accurate description of the ups & downs of the business. Read more

Published on March 30, 2000

4.0 out of 5 stars The Real Thing
I write and produce promos for a living, and a friend gave me this book as a joke. I ended up reading it cover to cover. Read more

Published on March 24, 2000 by E. Poole

5.0 out of 5 stars Way better than any textbook
What a great read!

This is a fly-on-the-wall book that gives you a real inside and unvarnished view of the realities of the TV business. Read more

Published on March 24, 2000

5.0 out of 5 stars and i don't even like TV
Got hold of an advance copy through a friend and had a ball - great read and it really puts a human face on what goes on the behind the Wizard of Oz curtain of television.

Published on March 22, 2000 by Nancy W. Grossman

5.0 out of 5 stars Who needs school?
This book was like going to college...but much more fun. A great read. Now I want to take the class.

Published on March 12, 2000 by Chuck Stepner

› See all 11 customer reviews...

Inside This Book (learn more)

First Sentence:
We love the good shows and the bad, we love the excitement of launching a new show, a new season. Read the first page

Key Phrases - Capitalized Phrases (CAPs): (learn more)
New York, Chicago Hope, Los Angeles, Worth Mentioning, Super Bowl, The Practice, Affiliate Promotion, Vice President, Affiliates Meeting, The Tonight Show, Family Guy, Murphy Brown, Brandon Tartikoff, Career Leap, David Kelley, Nielsen Media Research, Noah's Ark, Steven Bochco, The Simpsons, Fred Allen, Jay Leno, Lazy Ass, Milton Berle, Room Producer

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