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Tactical Media (Electronic Mediations) [Paperback]

Rita Raley
4.0 out of 5 stars  See all reviews (1 customer review)

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Book Description

May 1, 2009 0816651515 978-0816651511
Tactical media describes interventionist media art practices that engage and critique the dominant political and economic order. Rather than taking to the streets and staging spectacular protests, the practitioners of tactical media engage in an aesthetic politics of disruption, intervention, and education. From They Rule, an interactive map of the myriad connections between the world’s corporate and political elite created by Josh On and Futurefarmers, to Black Shoals, a financial market visualization that is intended to be both aesthetically and politically disruptive, they embrace a broad range of oppositional practices.

In Tactical Media, Rita Raley provides a critical exploration of the new media art activism that has emerged out of, and in direct response to, postindustrialism and neoliberal globalization. Through close readings of projects by the DoEAT group, the Critical Art Ensemble, Electronic Civil Disobedience, and other tactical media groups, she articulates their divergent methods and goals and locates a virtuosity that is also boldly political. Contemporary models of resistance and dissent, she finds, mimic the decentralized and virtual operations of global capital and the post-9/11 security state to exploit and undermine the system from within.

Emphasizing the profound shift from strategy to tactics that informs new media art-activism, Raley assesses the efficacy of its symbolic performances, gamings, visualizations, and hacks. With its cogent analyses of new media art and their social impact, Tactical Media makes a timely and much needed contribution to wider debates about political activism, contemporary art, and digital technology.

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Editorial Reviews

Book Description

Tactical media describes interventionist media art practices that engage and critique the dominant political and economic order. Rather than taking to the streets and staging spectacular protests, the practitioners of tactical media engage in an aesthetic politics of disruption, intervention, and education. From They Rule, an interactive map of the myriad connections between the world’s corporate and political elite created by Josh On and Futurefarmers, to Black Shoals, a financial market visualization that is intended to be both aesthetically and politically disruptive, they embrace a broad range of oppositional practices.

In Tactical Media, Rita Raley provides a critical exploration of the new media art activism that has emerged out of, and in direct response to, postindustrialism and neoliberal globalization. Through close readings of projects by the DoEAT group, the Critical Art Ensemble, Electronic Civil Disobedience, and other tactical media groups, she articulates their divergent methods and goals and locates a virtuosity that is also boldly political. Contemporary models of resistance and dissent, she finds, mimic the decentralized and virtual operations of global capital and the post-9/11 security state to exploit and undermine the system from within.

Emphasizing the profound shift from strategy to tactics that informs new media art-activism, Raley assesses the efficacy of its symbolic performances, gamings, visualizations, and hacks. With its cogent analyses of new media art and their social impact, Tactical Media makes a timely and much needed contribution to wider debates about political activism, contemporary art, and digital technology.

About the Author

Rita Raley is associate professor of English at the University of California, Santa Barbara.

Product Details

  • Paperback: 208 pages
  • Publisher: Univ Of Minnesota Press (May 1, 2009)
  • Language: English
  • ISBN-10: 0816651515
  • ISBN-13: 978-0816651511
  • Product Dimensions: 6 x 0.6 x 9 inches
  • Shipping Weight: 8.5 ounces (View shipping rates and policies)
  • Average Customer Review: 4.0 out of 5 stars  See all reviews (1 customer review)
  • Amazon Best Sellers Rank: #928,744 in Books (See Top 100 in Books)

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4.0 out of 5 stars New Media call for New Political forms of Art October 17, 2012
Format:Paperback|Amazon Verified Purchase
There is quite a lot of literature about tactical media, to begin with the publications of the Critical Art Ensemble. A lot of references and links can be found on Wikipedia and (as for Art), on Diccan. These texts are probably only the emerging part of the game, since it claims to be covert as far as useful or necessary to be effective.

But, of course, Art calls for some form of visibility, and Rita Raley elaborates mainly about three related topics : border hacks (immigration issues), virtual war ("persuasive gaming") and speculative capital (visualizing of finance). She provides many examples, and the index itself is informative.

Comparatively short (195 pages) and cheap (under papercover), this book is of pleasant and easy reading, far from the complex and abstract form that University publications tend sometimes to cherish. It will be useful to Media Art fans and professionals, as well as to militant artists.

Pierre Berger
Art Critic
diccan.com diccan.net
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