Taking Back Politics is the first comprehensive, up-to-date guide on running for office. More than a how-to text, this book is a rare glimpse into the inner sanctum of today's rough-tough politics. It offers hundreds of tips on how to run and how to win, without having to break your budget. Cathy Allen has run more than 150 campaigns in 30 states and three continents. Her Seattle-based company, Campaign Connection, has amassed an impressive list of successful statewide, congressional, issue and legislative election victories. Campaigns & Elections magazine named Allen one of the most powerful women in American politics - and this book explains why.
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Editorial Reviews
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"For women, for candidates of color - for decent ordinary folks who just want to make this world a better place. Allen has documented the tricks of the trade so the rest of us can use then without first having to mortgage the house." -- Anita Perez Ferguson, President of the National Women's Political Caucus
"Should be required reading for every person ever thinking about running for office." -- Ralf Murphine, President American Association of Political Consultants
"Should be required reading for every person ever thinking about running for office." -- Ralf Murphine, President American Association of Political Consultants
From the Author
I became consumed by campaigns and candidates 15 years ago and more than 250 campaigns ago. Governors and senators, congress members and mayors, state legislators and judges, initiatives and bonds - I have worked for the best. My business, Campaign Connection, was established seven years ago under the premise that women, people of color and members of the gay community need to be at the power tables of politics. At that time I authored Political Campaigning: A New Decade, a campaign manual that predicted women would begin to run in record numbers. The book correctly assumed that many women and candidates of color would win because the real people of this country were getting tired of politics as usual. They would want people who looked like them, worked like them, raised families like them, and reflected the same values as working America. Since that time, I have worked on campaigns from Alaska to New England; trained would-be political women and men from Florida to Hawaii; and helped put together special action committees in 14 states. Every election eve I face my own shortcomings, and live to realize that campaigns offer few guarantees. For every lesson I have learned, there are more exceptions than rules, and more interesting ideas that may work for one campaign, only to be bad news for another. However, there are some truths worth writing down - which is the purpose of this book. It was only in my own defense that I attempted this first how-to campaign manual written for the completely naive - or the selfless candidate who just wants more clues as to what's going on. In helping hundreds of candidates, it seems only too logical that there should be a text that could at least give candidates and managers some background and lessons learned from bitter and heartbreaking experiences. This book is that result.
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Most Helpful Customer Reviews
1 of 1 people found the following review helpful:
5.0 out of 5 stars
The Bible,
By
This review is from: Taking Back Politics: An Insider's Guide to Winning (Paperback)
Another Seattle Fan! This book is my bible for working on campaigns...I keep gifting them to new campaign managers and having to buy new copies. Lots of specifics, how-to's, forms - honest and serious for local campaigns.
3 of 5 people found the following review helpful:
5.0 out of 5 stars
Practical advice from a veteran consultant,
By A Customer
This review is from: Taking Back Politics: An Insider's Guide to Winning (Paperback)
Cathy Allen is one of America's hottest advisors to liberal campaigns. This sought-after campaign school speaker's gritty, pragmatic approach gives potential candidates - especially women and minorities - the right tools for deciding whether to run, and once decided, to stage winning campaigns.
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