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Taking Charge with Value Investing: How to Choose the Best Investments According to Price, Performance, & Valuation to Build a Winning Portfolio Hardcover – February 12, 2013


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Editorial Reviews

About the Author

Brian Nichols is a columnist for Seeking Alpha, the largest stock market website, and a contributor to Motley Fool.

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Product Details

  • Hardcover: 256 pages
  • Publisher: McGraw-Hill; 1 edition (February 12, 2013)
  • Language: English
  • ISBN-10: 0071804684
  • ISBN-13: 978-0071804684
  • Product Dimensions: 6.2 x 0.9 x 9.2 inches
  • Shipping Weight: 14.4 ounces (View shipping rates and policies)
  • Average Customer Review: 4.7 out of 5 stars  See all reviews (23 customer reviews)
  • Amazon Best Sellers Rank: #444,991 in Books (See Top 100 in Books)

More About the Author

Brian Nichols was born in Nashville, TN to a middle-class family; his mother an accountant and father in sales; Nichols learned the importance of finance at a young age. He attended Austin Peay State University to study psychology, and after college went to work for the Department of Corrections as a counselor. Through his experience, Nichols developed his behavioral/value investing approach, using the irrational behaviors of others to find opportunity in fundamentally strong, yet cheap, companies, a paradigm that grew in popularity. Today, Nichols is a columnist/analyst at The Motley Fool along with an occasional contributor to Seeking Alpha. He has authored two books, "5 Simple Steps to Find a Top-Performing Stock" based on his popular Value of the Year selections and "Taking Charge with Value Investing" by McGraw-Hill.

Customer Reviews

4.7 out of 5 stars
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This book is very helpful to me.
ploy
The book is so easy to understand and tells what are you actually need to know to be successful in investing in the stock market.
Michael
I recommend everyone to read this book, especially, the new starters!
haris101

Most Helpful Customer Reviews

1 of 1 people found the following review helpful By Steve50 on May 8, 2014
Format: Hardcover Verified Purchase
Brian Nichols' book takes one new to investing on a straight forward trip learning about value investing. The examples make it clear. His stock picks based on his philosophy have been helpful for me.
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6 of 9 people found the following review helpful By N.H. on February 7, 2013
Format: Kindle Edition Verified Purchase
Nichols is a truly great writer. And this is the best book of its kind I have ever read!

Step by step, Nichols takes the independent investor through all the important things he ought to know, then analyses them in depth,and then weaves an excellent rational and psychological narrative of the Stock Market. I loved the way he introduces,explains and demystifies all technical terms for the layman. Parts 3 & 4 of the book are extremely penetrating – I suspect because of the writer's backround as a councelor in the Department of Corrections. Chapters like "Behavioural Selling" ,"Panic is your Best Friend",etc, go into the heart of how the Market behaves; while "Understanding the Way you Think", with sub-headings like "Identification" and "Overconfidence", reads almost like a treatise... on Analytical Psychology (of the ...trader)!

Two typical excerpts, that may stand as maxims: "The difference between fear and panic is actually quite simple: Fear is an emotion, and panic is an action."......."Eliminate emotion by preparing for the sale of a stock before you buy it."

This is a rare book, written in a style that has nothing in common with the usually dry manner in which such subjects are presented. I'm sure that, even if you fail to make any money by following Nichols's advice, you will most certainly fail to lose a lot! Buy it, and spread the word!
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4 of 6 people found the following review helpful By Daniel Clausen on April 3, 2013
Format: Hardcover
In a nutshell: In a turbulent age, value wins out. A clear, concise guide to using value investing to take control of your financial future.

As someone who has studied the basics of value investing before, as someone who has done the Buffetology workbook, has read Peter Lynch's One up on Wall Street, and has regularly browsed website explaining the basics of investing, including how to read a balance sheet,I was pleasantly surprised that I did not learn too much that was new from this book.

Surprised you ask? Pleasantly?

The truth is that value investing should be simple, and to the brainier population, it should even be a little boring.

A book about value investing should be a wholesome, nutritious, and a little dry.

Nichols makes the point in early chapters that the act of finding value in stocks can be a lot like looking for bargains at a garage sale. What is most needed is good research, patience, and an understanding of your own mental process.

What I loved about this book is the way each chapter was prefaced with quotations from value investing gurus like Peter Lynch, Warren Buffett, and Benjamin Franklin. Popular books shouldn't have overly thorough attribution--and certainly there is not much new under the sun when it comes to value investing (after all, it makes its reputation by not being trendy)--but I felt these quotations served a very important kind of attribution function. The gurus behind the guru.

One of the more interesting points made by the book--the value-added if you will--is that value investing is important now more than ever.
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3 of 5 people found the following review helpful By E. Allgood on August 7, 2013
Format: Hardcover Verified Purchase
Although Mr. Nichols states that his book should benefit both the beginner and an experienced investor, I feel that the beginner would definitely be better served by seeing annotated samples of financial reports (balance sheet, income statement, cash flows statement). She/he should also get more information on where exactly does one find the undervalued companies' stocks (it's a big world out there). Likewise, a specific example of dividend impact on total returns would be nice to see. Dividends are an important aspect of value investing, but Mr. Nichols devotes that topic four paragraphs, or about 45 lines of text in Chapter 17 (18 being the last). There are good beginner guiding principles throughout and a more experienced investor should benefit by being reminded of the basics of value investing, but not much more. I read the book cover-to-cover, but haven't found any real gems of thought or presentation. Speaking of presentation, there are numerous grammatical errors throughout the text which distract from and weaken the book's intended message.
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Format: Kindle Edition Verified Purchase
This was exactly the book I was looking for. It teaches the basics for how to make wise stock buys based on the value of the company while pointing out some of the pit falls in both the market and in my own emotional behavior.
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By krohleder on September 26, 2014
Format: Hardcover Verified Purchase
Very interesting and motivating however a little basic. Investing is much more complex however I do recommend this book for beginner investors.
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0 of 1 people found the following review helpful By replacement book on April 11, 2013
Format: Hardcover
I read Brian Nichols' book last month and found it to be very useful in helping me to create a good portfolio. I've always had trouble with this area of investing, but by using his strategy I am seeing a great deal of success and now better understand my own mistakes. This is a must read!
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Taking Charge with Value Investing: How to Choose the Best Investments According to Price, Performance, & Valuation to Build a Winning Portfolio + The Art of Value Investing: How the World's Best Investors Beat the Market + Berkshire Hathaway Letters to Shareholders, 2013
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