Tara 'missrogue' Hunt has spent the past fifteen years online, either participating in or building communities. From the first wave of online marketing as it emerged in the late 90's while in Canada all the way to being a pioneer of new marketing in Silicon Valley in 2005, leading the wave into Web 2.0: the participatory web. She has been practicing her unconventional views on marketing for over 10 years now, for small to large companies and clients ranging from Oil & Gas to Consumer Products to Technology to Non-Profits.
Tara understands how the participatory web is changing all of our relationships: B2C, B2B and C2C. She doesn't believe in pushing messages or creating strong brands, only in the power of building relationships. She co-founded Citizen Agency in 2006 with the mission of teaching her clients how to work more effectively with the communities they serve and how to embrace and adjust to all of the changes in culture businesses are facing and has more recently moved to Montreal to write her next book.
Tara blogs at HorsePigCow, is on Twitter under her superhero name MissRogue, posts a great deal of self-portraits on Flickr, can be located like Carmen Sandiego on Dopplr, is trying to shake her addiction to Facebook, publishes her resume with microformats and is pretty much as open as one can be anywhere online.