Teach Yourself VISUALLY E-commerce with FrontPage [Paperback]

Ruth Maran (Author)

Book Description

Publication Date: November 15, 2001 | Series: Teach Yourself Visually

From designing the storyboard of your web page to porting your product database in it, these two pounds of full color pages offer the only visual tutorial on e-commerce. Create a commerce-capable Web site to market your products and services around the world with no knowledge of HTML or CGI required. Collect customer data including tracking their click trails, user information, buying patterns. Design real-time credit card gateways, a built-in shopping cart, banner ads, an order desk, catalog importing and exporting, and integrated SSL security. Link product photos and update them instantly, organize your inventory, and merchandise your products. Learn how to create multiple storefront setup, advanced order processing, and customer self-service.

Editorial Reviews

From the Back Cover

Teach Yourself Visually
"Your step-by-step instructions and beautiful illustrations greatly simplify what so many other books overlook. Keep up the good work." —Richard Hata (Los Angeles, CA)

"I now own four of your books. I recommend them to anyone who is a beginner like myself." —Gay O'Donnell (Calgary, Alberta, Canada)

Are you a visual learner? Do you prefer instructions that show you how to do something — and skip the long-winded explanations? If so, then this book is for you. Open it up and you'll find clear, step-by-step screen shots that show you how to set up a complete e-commerce Web site with FrontPage 2002, from installing the bCentral Commerce Manager add-in and creating an online catalog to selling your products in online auctions, managing orders you receive over the Internet, and more.

• "Teach Yourself" sidebars offer practical tips and tricks
• Full-color screen shots demonstrate each task
• Succinct explanations walk you through step by step
• Two-page lessons break big topics into bite-sized modules

About the Author

Ruth Maran is the Author and Architect of maranGraphics books. She creates the words and structure that are the basis for the books.

Product Details

• Paperback: 320 pages
• Publisher: Visual; 1st edition (November 15, 2001)
• Language: English
• ISBN-10: 076453579X
• ISBN-13: 978-0764535796
• Product Dimensions: 9 x 8 x 0.8 inches
• Shipping Weight: 1.9 pounds
• Average Customer Review: 3.0 out of 5 stars  See all reviews (1 customer review)
• Amazon Best Sellers Rank: #2,746,603 in Books (See Top 100 in Books)

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Customer Reviews

Most Helpful Customer Reviews

4 of 4 people found the following review helpful:

3.0 out of 5 stars More like E-Commerce with bCentral, March 15, 2004

By 

Mary Gibbins "poobadilly" (Denton, TX United States) - See all my reviews
(REAL NAME)   

This review is from: Teach Yourself VISUALLY E-commerce with FrontPage (Paperback)

In and of itself, this isn't a bad book. It's very informative and I would have to say that it's bound to be extremely helpful for beginners. I only THOUGHT I needed more help with FrontPage. When I started looking through here, I realized that I was already chapters ahead. The only problem is that it's not really about "e-commerce" in the broadest sense of the word -- It's about e-commerce using bCentral. If you weren't planning to sign up for bCentral, the other Teach Yourself Visually book by the same author will probably teach you just as much.