Amazon.com Product Description
A « must have » ! Over ten years ago, TechnoMarine started mixing diamonds and plastic; giving birth to TechnoDiamond. With over 150,000 models sold, this first diving chronograph bringing together a bezel encrusted with precious stones and an interchangeable plastic strap is extremely popular. In an rather conservative industry, the brand manages to show a new way where provocation and elegance come together to create an unheard-of concept. Today, TechnoMarine has revisited this symbolic model and has created Diamond Cruise Chrono. The bezel is studded with 116 full size white diamonds, mother-of-pearl dial, plastic strap with « cover kept in place with no screws » and oblong shaped push-buttons framing the setting crown. The Diamond Cruise Chrono has definitely made its «come back »!
The TechnoMarine Story

When TechnoMarine introduced its first luxury chronograph in transparent gel in 1997, it imposed a new concept that created many waves in the traditionally conservative watch making industry: TechnoMarine had invented a new class of high-end Swiss watches.
In 1999, TechnoMarine added diamonds to the rotating bezel of the "Raft", and the "TechnoDiamond" was born, the first ever combination of diamonds on a diving chronograph with an interchangeable gel strap.
The industry claimed that the idea was "insane", and TechnoMarine single-handedly managed to revolutionize the market with a product born of the never-before conceived and almost "sacrilegious" association between plastic and diamonds. More than 150,000 models were sold while thousands of look-alikes began to flood the market.
The "TechnoDiamond" became a watch which represented a certain lifestyle that people wanted to be identified with.
TechnoMarine’s new collection is a fascinating immersion into a world of technical proficiency and fusions, full of unexpected feelings, colors and designs.
More and more, TechnoMarine timepieces call attention to the subtle associations between high-end Swiss watches and luxury accessories with a fusion of aesthetic uniqueness and watch making expertise, always drawing inspiration from the ocean and sea universe.