Technology Resources for Growing Businesses [Paperback]

Ramon Ray (Author)

Book Description

Publication Date: April 4, 2011

Technology Resources for Growing Businesses demystifies technology for business owner and entrepreneur who do not know about technology. It helps them understand how technology can be a powerful tool to grow their businesses. Although many small business owners ARE using technology, many more small businesses still find technology confusing and challenging and are NOT using it as effectively as they should. This book, written by technology evangelist Ramon Ray of Smallbiztechnology.com and a former technology consultant covers social media, data security, mobility, video, cloud computing and more. If technology is NOT confusing to you, buy the book as a gift for someone else. Technology Resources for Growing Businesses is perfect for business owners, managers, business professionals (such as virtual assistants) and entrepreneuers who must get quickly up to speed on small business technology overall and use it as a tool to grow their businesses.

Product Details

• Paperback: 112 pages
• Publisher: CreateSpace Independent Publishing Platform (April 4, 2011)
• Language: English
• ISBN-10: 1460940245
• ISBN-13: 978-1460940242
• Product Dimensions: 8.5 x 5.5 x 0.3 inches
• Shipping Weight: 7.2 ounces (View shipping rates and policies)
• Average Customer Review: 5.0 out of 5 stars  See all reviews (4 customer reviews)
• Amazon Best Sellers Rank: #3,206,235 in Books (See Top 100 in Books)

More About the Author

Ramon is editor & technology evangelist of Smallbiztechnology.com and Regional Development Director NY/NJ Infusionsoft . He is passionate about helping small businesses grow their businesses using technology as a strategic asset.

He is a journalist, free lance writer, event producer (Small Business Summit, Small Business Technology Tour, Small Business Influencer Awards), speaker and author. His third book is "Facebook Guide to Small Business Marketing", (Wiley, Winter 2013). Read his full bio at http://www.ramonray.com

Most Helpful Customer Reviews

1 of 1 people found the following review helpful

5.0 out of 5 stars Great content, practical, get up to speed quickly April 28, 2012

By Tim Berry

Format:Paperback

I think I'm going to buy multiple copies of this book so I have some on my shelves to give to people who are apologizing for not being up to date or "up to snuff" on technology. Why is that, even in 2012, that people still feel the need to apologize?

If you're new to all of this -- social media, smartphones, mobile apps, customer relationship management (CRM), data security, building websites, online marketing, blogging, online video, software as a service, even printers and money-saving tips, then this is a book you want. It has a great writing style, easy to understand, and really intended to be like the next-door neighbor you ask about all the tech stuff, except without the slightest attitude or brush-off to it. It's full of great practical summaries, giving you what you really need to know about the key topics. Open it up to the social media chapter, for example, and you'll find quick and practical summaries of what you really need to know about Facebook, Twitter, and LinkedIn. In a tone that makes it easier to understand, not harder.

And if you're not new to all of this, so you're that next-door neighbor or friend people are always asking, do yourself and your friends a favor and give them this quick and easy primer on everything they need to know. You'll be glad you did.

I do have one complaint with this book, something that bugs me so much I can't help mentioning it. Thank goodness the content is good enough to make me ignore the cover design and the page layout, both of which are less than impressive. If you look past the formatting, though, the text is easy enough to read, the headings and layout are simple enough to not get in the way, and tips and such, although not attractive from a design point of view, are always useful....

I'm serious about having a few copies around my office. I recommend this book highly. Read more ›

1 of 1 people found the following review helpful

5.0 out of 5 stars Awesome starter book for the small business owner that is overwhelmed with computer technology April 28, 2012

By P. DeBois

Format:Paperback

Full disclosure; I have had the pleasure of see Ramon Ray in action via his Small Business Summit series and had the pleasure of creating a webinar on web analytics with Ramon. Also, I have written a book review at Small Business Trends as well.

Having said that, my praise of the book is naturally high, because in my encounters I see the need his book addresses. Many small business owners are stuck with choosing the right deployment of computer-related technology and internet applications. The book Technology Resources covers the basics so that a business can incorporate technology from a basic starting point and figure out how to deploy into the daily operations. This point is essential - Ramon notes that tech alone can not save a business unless it is willing to invest properly.

It's a short guide, easy to fit on a plane ride and read in between meetings or waiting on the subway. There's some mention of social media and website development, but most of the material falls into cloud applications such as CRMs and software security.

I liked that Ramon took the time to organize the tech applications available in a book format. He makes things clear in his presentations, and the book reflects that style. Again there are others with deeper discussion on IT. But with so many small businesses courting with enterprise-quality affordable software, the ability to leverage tech into an operational advantage needs to be explained. This book does it well.

5.0 out of 5 stars Small Business Guide to choosing technology to meet Goals and Objectives April 29, 2012

By Shashib

Format:Paperback

Every time a new smartphone is released and the small business owner hears about it from friends, customers or the media. Time being a great limitation the business owner and they face the dilemma of which technology bandwagon to jump on. That is exactly when they should reach out to Ramon Ray's Book: Technology Resources For Growing Businesses, As Editor & Technology Evangelist,
Smallbiztechnology.com he provides resources for small businesses on products and technology that they can use to make their business use technology as a tool "not a cost". Ramon begins the book by laying the foundation for a thinking strategy for adopting technology and the rest of the chapters provides tools and techniques. I like the fact that data protection is an important chapter in this book and more small business should pay attention to this. Some new and upcoming trends - Social CRM and SAAS are explained in terms that readers can easily understand.

This is a book to keep hand for small businesses when they plan their technology decisions. Great work. Ramon.

5.0 out of 5 stars Another Great One From Ramon April 29, 2012

By Gene Marks

Format:Paperback

I never get tired of reading and listening to Ramon Ray. His knowledge about small business and technology is unmatched. This is a great read for any small business owner looking to understand all the technologies that will help him/her grow and become more profitable. I will be strongly recommending this read to my clients and friends.