"A terrific introduction to the study of television, this textbook masterfully integrates a look at American television's industrial practices, its genres and narrative strategies, and its cultural roles. Professors will find this textbook comprehensive and well-organized, while students will find it engaging and provocative."--Ethan Thompson, Texas A&M University, Corpus Christi
"Mittell brings much needed energy to television studies--a well-rounded treatment of television as culture, industry, form, production, and technology."--Anandam Kavoori, University of Georgia
About the Author
is Associate Professor of American Studies and Film & Media Culture at Middlebury College. He is the author of Genre and Television: From Cop Shows to Cartoons in American Culture
(2004), numerous journal essays and book chapters, and the blog, "Just TV."