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Eat That Frog! 21 Great Ways to Stop Procrastinating and Get More Done in Less Time Hardcover – April 9, 2001

672 customer reviews

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Editorial Reviews

Book Description

The legendary Eat That Frog! (more than 450,000 copies sold and translated into 30 languages) provides the 21 most effective methods for conquering procrastination and accomplishing more. This new edition is revised and updated throughout, and includes brand new information on how to keep technology from dominating our time. --This text refers to the Paperback edition.

About the Author

Brian Tracy is chairman of Brian Tracy International and the author/narrator of some of the world's bestselling audio cassette programs, including The Psychology of Achievement and The Psychology of Success. He speaks to such groups as IBM, McDonnell Douglas and The Million Dollar Round Table.

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Product Details

  • Hardcover: 125 pages
  • Publisher: Berrett-Koehler Publishers (April 9, 2001)
  • Language: English
  • ISBN-10: 1583762027
  • ISBN-13: 978-1583762028
  • Product Dimensions: 5.8 x 0.6 x 8.8 inches
  • Shipping Weight: 1.1 pounds
  • Average Customer Review: 4.5 out of 5 stars  See all reviews (672 customer reviews)
  • Amazon Best Sellers Rank: #278,206 in Books (See Top 100 in Books)

More About the Author

Brian Tracy is Chairman and CEO of Brian Tracy International, a company specializing in the training and development of individuals and organizations.

Brian's goal is to help you achieve your personal and business goals faster and easier than you ever imagined.

Brian Tracy has consulted for more than 1,000 companies and addressed more than 5,000,000 people in 5,000 talks and seminars throughout the US, Canada and 55 other countries worldwide. As a Keynote speaker and seminar leader, he addresses more than 250,000 people each year.

He has studied, researched, written and spoken for 30 years in the fields of economics, history, business, philosophy and psychology. He is the top selling author of over 45 books that have been translated into dozens of languages.

He has written and produced more than 300 audio and video learning programs, including the worldwide, best-selling Psychology of Achievement, which has been translated into more than 20 languages.

He speaks to corporate and public audiences on the subjects of Personal and Professional Development, including the executives and staff of many of America's largest corporations. His exciting talks and seminars on Leadership, Selling, Self-Esteem, Goals, Strategy, Creativity and Success Psychology bring about immediate changes and long-term results.

Prior to founding his company, Brian Tracy International, Brian was the Chief Operating Officer of a $265 million dollar development company. He has had successful careers in sales and marketing, investments, real estate development and syndication, importation, distribution and management consulting. He has conducted high level consulting assignments with several billion-dollar plus corporations in strategic planning and organizational development.

He has traveled and worked in over 80 countries on six continents, and speaks four languages. Brian is happily married and has four children. He is active in community and national affairs, and is the President of three companies headquartered in Solana Beach, California.

Customer Reviews

Most Helpful Customer Reviews

527 of 546 people found the following review helpful By Amazon Customer TOP 500 REVIEWER on January 4, 2003
Format: Hardcover Verified Purchase
Eat that Frog is an excellent motivational book. The complaints I see by most here are along the lines that there's nothing new in this book. To me, there's nothing new in MOST self help books. After all, we each know that the way to stop procrastinating is to just do what we dread, the way to lose weight is to burn off more calories than we consume, the way to keep house is to clean and organize on a regular basis, and so on. What we seek is some motivation and some reasoning for doing what we dislike doing.
Brian Tracy gives this motivation and reasoning. This is a short, fast read. As the author says, it doesn't go into all the psychology of procrastination; rather, it gets right to the action. Brian Tracy covers such things as determining priorities, delegating and eliminating some tasks, knowing what's okay to procrastinate about, and whether to tackle your "frog" (your big task that will lend the greatest results) first or a lesser priority task.
The result is a clear, concise book that is helpful and shows that by regularly eating your frogs first, you develop a habit that makes it easier to accomplish more than the average person and do it with increasingly less effort. An excellent, worthwhile book that you will likely refer to time and time again.
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209 of 222 people found the following review helpful By Anthony DeFrancisco on December 8, 2005
Format: Paperback
This books could have easily been titled "Doing Discipline" but I have to admit, I like the title "Eat that Frog", the metaphor really digs into the well of the procrastinator.

Eat That Frog delivers 21 habits that have been determined invaluable for sucess. Forget the reviewers who feel that these habits could have been condensed, to leave any habit out would be a deterrent to the effectiveness of the program.

This book is a brief easy read but is not intended to be a one time read. Tracy offers bullet points and exercises. They should be repeated on a daily basis.

The concept is that the 21 habits repeated daily can result in behavior change in 21 days. Some behavior "experts" disagree, however, with advanced techniques like NLP and Alpha programming, it is actually possible to reprogram yourself and establish new habits much quicker. But, like all conditioning, it must be repeated or it can be lost. Just like physical exercise.

I am glad that Brian Tracy is coming out with these smaller books that act like little coaches in book form. The book is compact and can be carried in a mens briefcase or a ladies purse or bag. You can read it over a coffee break or at other opportune times.

Another great one by the great Brian Tracy.
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211 of 227 people found the following review helpful By A Customer on July 10, 2004
Format: Paperback
I really can understand the 1 star reviews. Brian Tracy is such a talented author and trainer that it seems like a waste to read a book by him, especially after you have those 300+ page books that he puts out. You have to understand what Brian is trying to do here. This was intended to be a fast read, to give you 21 powerful techniques to overcome procrastination and achieve success. In that light, Brian has succeeded admirably with this work. Highly recommended.
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110 of 118 people found the following review helpful By ServantofGod on September 8, 2004
Format: Paperback
To give you a better idea of the content of this book, below please find what the twenty one great ways are (available in both contents and conclusion pages):-

1. Set the table (goal setting)

2. Plan everyday in advance

3. Apply the 80/20 rule to everything

4. Consider the sequences

5. Practice the ABCDE Method continually (rating and prioritizing)

6. Focus on key result areas

7. Obey the Law of Forced Efficiency (do the most important first)

8. Prepare thoroughly before you begin

9. Do your homework

10. Leverage your special talents

11. Identify you key contraints

12. Take it one oil barrel at a time

13. Put the pressure on yourself

14. Maximize your personal powers

15. Motivate yourself into action

16. Practice creative procrastination

17. Do the most difficult task first

18. Slive and dice the task

19. Create large chunks of time

20. Develop a sense of urgency

21. Single handle every task

As you may see, some ways or chapters do overlap. However, the book is not that repetitive and it's a fun read with the author's excellent writing skill. In case you just want a short and interesting book (the title is great) that focuses on procrastination with less coverage of time and life management, this is it. Nevertheless, a drawback may be that many ideas here had been presented in the author's previous books. (I had read three Tracy books before this) Anyway, wish you all tasty frog (things that you keep procrastinating) meals! Enjoy!
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575 of 656 people found the following review helpful By A Customer on November 21, 2003
Format: Paperback
I don't write a lot of reviews, and I depend on Amazon reviews to help me have honest, non-biased opinion to help me spend my money. In that spirit, let me say that "Eat That Frog" is a complete waste of money. There are a number of good books on procrastination out there, but this book is not one of them.
What ideas this book may contain can all be gleaned from the reviews already written here on Amazon. There's actually more substance in some of them than in the entire book itself. I found myself shaking my head and angrily turning every page, frustrated that Tracy could get away with publishing a book so completely devoid of content. Fortunately this book is short; it deserves to be a pamphlet. A very short pamphlet.
That's not completely fair. The book has content, but it's either embarrassingly common sense, or startlingly unoriginal. Add in the fact that Tracy writes like, well, a second-tier motivational speaker and there you've got it. For example, here's a sentence from chapter 9, "Refuse to allow a weakness or lack of ability in any area to hold you back." Does that motivate you? Does it help you in any way? Me neither. Fill 113 pages with large type and a lot of white space with this empty, thoughtless, and above all condescending blather and you, too, can write a motivational book.
Oh, and don't forget to fill ten pages with blatant self-promotion ("Double your income, Double your time off!") just to beef up the page count and make the book a little thicker.
Perhaps you really are a desperate procrastinator (like myself) who's looking for someone to help him out of his overwhelmingly negative habits. You want to find a book to help?
Read more ›
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