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The 2020 Workplace: How Innovative Companies Attract, Develop, and Keep Tomorrow's Employees Today Hardcover


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Product Details

  • Hardcover: 304 pages
  • Publisher: HarperBusiness; 1 edition (May 11, 2010)
  • Language: English
  • ISBN-10: 0061763276
  • ISBN-13: 978-0061763274
  • Product Dimensions: 9.2 x 6.3 x 1.1 inches
  • Shipping Weight: 1.2 pounds (View shipping rates and policies)
  • Average Customer Review: 4.3 out of 5 stars  See all reviews (18 customer reviews)
  • Amazon Best Sellers Rank: #67,594 in Books (See Top 100 in Books)

Editorial Reviews

From Publishers Weekly

The rapid pace of technological evolution has led to a sea change in the workplace. Older workers are staying in the workforce longer, while younger employees are coming in equipped with skills and expectations that set them apart from their predecessors. In order to harness the potential of the Millennial generation, employers are forced to change not just the way they attract and retain talent, but also many of the assumptions they've made about the way markets work. In this in-depth analysis of evolving corporate practices, Millennial expectations, and the future of international business, Meister and Willyerd offer thoughtful tips, the latest in corporate training, and advice for negotiating this new workforce. However, while seemingly targeted at a wide array of people, the information contained in 2020 Workplace will be of use largely to managerial or Human Resources personnel with a specific lack of understanding about the expectations of Millennials. While that's a fine target, readers not in that niche will feel like they're being told something they already know.
Copyright © Reed Business Information, a division of Reed Elsevier Inc. All rights reserved.

From Booklist

To those corporate executives and managers who’ve naysayed the power and transformational capabilities of Web 2.0, this book is for you––if you’re open to change. To those readers, consultants, and employees already embracing the world of social media, this collection of case histories, significant statistics, and personalized anecdotes will enable you to further the engagement within (and without) your organizations. Regardless, it is clear that author-scholar Meister and former chief learning officer Willyerd have tackled and tamed the tiger of talent. Be aware, within their recitation of the 10 forces shaping the world to the final 10 initiatives HR can spark to achieve the 2020 workplace, is an ever-growing concern that the formerly pooh-poohed death of talent will be real in a decade. Many of their lessons learned are standard operating procedure in professional literature and daily news, like the shifting demographics of the workplace and the demand for corporate social responsibility. --Barbara Jacobs

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Customer Reviews

4.3 out of 5 stars
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Its style is clear and accessible and the messages are direct.
Gronk Momma
Advances in social technologies, shifts in demographics, and a global business environment will all affect the workplace of the future.
Lawrence Peters
Especially a good read for HR managers, leadership and development people, and executives.
Brandon Carson

Most Helpful Customer Reviews

19 of 19 people found the following review helpful By Lawrence Peters on May 19, 2010
Format: Hardcover
Every graduate course I teach begins with an outward look at the changes in the business environment over the past 2-3 decades. It helps students understand the need for change, for responsiveness and adaptiveness, and for leadership. It also frames everything I want to say about creating sustainable effective organizations. Meister and Willyerd's book, The 2020 Workplace, reminds us that part of the changes in the world around us includes the workforce itself, and that we need to consider those changes as we attempt to adapt and adjust our businesses to the dynamics of the business environment.

The 2020 Workplace begins by setting the stage for why the future workplace is going to be different. Advances in social technologies, shifts in demographics, and a global business environment will all affect the workplace of the future. The Millennial generation is a particular focus, since it is expected to be nearly 50% of the workforce in just four years.

In Part II, Meister and Willyerd showcase HR and Learning practices companies are using now to address those shifts. Examples include Deloitte's use of a video contest to help recruiting, internal social networks for collaborative communication at Cerner, several examples of mentoring and microfeedback, and leadership development at Cisco. Part III includes 20 predictions for 2020, such as electing your own leader, and concludes with advice on how to prepare for 2020.

In addition to substantial references to existing material, the authors conducted their own study of over 2200 employees around the world, and their research is presented in an accessible and engaging manner.
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8 of 8 people found the following review helpful By K. A. Allbright on February 13, 2011
Format: Hardcover
Written by Jeanne C. Meister and Karie Willyerd (2010), "The 2020 Workplace" is a message about generational diversity and gaining competitive advantage through talent management and leadership. Outlining ten forces shaping the future workplace now, Meister and Willyerd (2010) suggest the future of work can be defined as an "office everywhere" where "team members live halfway around the world "(p. 15).

Rich with statistical data and analyses, the information provided bolsters Meister's and Willyerd's (2010) position. Suggesting the work climate has and will continue to change; they mention the specifics of where and how one works will no longer matter provided results are delivered. Central to their argument is that of shifting demographics resulting in a "significant number of workers over 40 comprising the work force", "more women entering and staying in the work force" and "Latinos composition is expected to double to 30% of the US population by 2050" (Meister & Willyerd, 2010, p. 16).

Meister and Willyerd (2010), initially discuss a new type of worker necessary to compete in the future suggesting a "rise in a new segment of workers requiring "tacit skills such as problem solving, judgment, listening, data analysis, relationship building, and collaborating and communication with co-workers" will be needed (p. 20); however, much of their discussion is centered on the Millennial generation. Although an outcry of the "Knowledge Economy", what begins as a conversation about a new breed of employee quickly becomes focused on the generations and the Millennials. While aspects of the ten forces speak to the youngest generation in the workplace - the Millennials - it is as if to say this is the only generation that really matters.
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9 of 10 people found the following review helpful By Brandon Carson on May 17, 2010
Format: Hardcover Verified Purchase
"The 2020 Workplace," written by Jeanne Meister and Karie Willyerd, explores the lightning-fast changes occurring in the workplace now and over the next ten years. The book forecasts what managers, leaders, and executives need to know to ensure their business is ready for these changes. Meister and Willyerd skillfully present fascinating stories that provide examples of how people across generations and geographies are using technology, such as the social web, to get their work done. New ideas about management, collaboration, communication, and fostering creativity are presented with practical tips and tricks on how to evolve your organization to be prepared for tomorrow's talent today.

I particularly like how the book offers compelling research and data, but is not seeped in theory alone -- the authors offer suggestions and nice end-of-chapter summaries that are pragmatic and applicable to anyone in HR or management.

Recommendation: Buy it and read it. You may or may not agree with all of their forecasts, but at least you will know what you are facing when recruiting and retaining a diverse workforce.

Especially a good read for HR managers, leadership and development people, and executives.
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33 of 44 people found the following review helpful By Eric Nelson on July 8, 2010
Format: Hardcover
In their sophomoric piece akin to novice science fiction, Meister and Willyerd simply look at the hot topics and trends in the past three years and project them into the future. The book is flawed for several reasons, mostly due to the authors' faith that the management style they describe would actually be viable in a world where shareholders demand results and hold tightly onto purse strings and employees demand a sense of real community--not just a mere online social network.

Cherry picking for the most blatantly stupid idea, I'll cite one of their 20 predictions as a clear example of how their clairvoyance lacks depth: "The corporate curriculum will use video games." If you look at corporate curriculum today, it's dominated not by video (which one would expect since video has been dominant in culture for over a half century) but rather by PowerPoint presentations and Flash software simulations. Manuals (though often distributed online) are still prevalent. Why hasn't video taken over corporate training? Cost. It's very pricey to make quality video, so with few exceptions the only ones that are in use today are introductory trainings for a very wide audience. Now, if videos are too expensive, imagine the dollar signs with developing a video game for your division's on-boarding. It would never get past the initial proposal.

Again, flying in the face of reality, contrary to Meister and Willyerd's predictions, employees will not be able to trump shareholders' wishes for who leads them. Democracy is a great idea, but its place is in the boardroom--not the cubicles.
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