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The Age of the Platform: How Amazon, Apple, Facebook, and Google Have Redefined Business Paperback – October 22, 2011
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Customers Who Bought This Item Also Bought
"The Age of the Platform is the kind of book to read if you want to better understand the Internet and how your company can fit into it and create a business model to profit from it."
"Phil Simon sees a forest when the rest of us just see trees. In this compelling mix of research and interpretation, Simon shows how the future of business isn't just technology, but its tentacles."
-Jay Baer, co-author of The NOW Revolution: 7 Shifts to Make Your Business Faster, Smarter, and More Social.
From the Author
A platform is simply a set of integrated planks.
The most powerful platforms today have two things in common:
- They are rooted in equally powerful technologies--and their intelligent usage. In other words, they differ from traditional platforms in that they are not predicated on physical assets, land, and natural resources.
- They benefit tremendously from vibrant ecosystems (read: partners, developers, users, customers, and communities).
More About the Author
To find out more about Phil and his books, go to www.philsimon.com.
Top Customer Reviews
I liked his book and think there's actually a lot in it that should give more traditional IT people plenty to ponder.If your firm is considering a change in application software, it needs to have a platform strategy in mind before making any further purchases. If you're considering a career (or job change) in IT, read the book. Platforms have some compelling economics that will change the custom and package software markets (hint: they will democratize them like never before). If you're a senior IT professional, business executive, or consultant, read the book to become aware of a big shift in software.
Phil did a very good job researching the book but more importantly, he called out what you need to know. All of which was done in a concise and easy to read format. As someone who pores over countless business books each year, his was a joy to read. Frankly, I can't stand the overly long, formulaic books that have only a couple of new ideas in the first two chapters and then fill the rest of the book with ponderous examples that barely advance the thinking. This book makes points throughout and that makes it fun and worth reading.
I have personally experienced remarkable change as both a consumer and producer of technology solutions as a technology professional now in my 5th decade in the technology sector. I have witnessed the rise and fall of mainframes, timesharing services, minicomputers, distributed computing, client/server computing, and personal computing; which have ultimately led to the Internet era that dominates our lives today. I also had the pleasure to gain a wealth of experiences in the rise and fall of the dot.com era in the early part of this millennium. During my professional career, I have had to develop responses to the rise and fall of dozens of technology businesses including Wang, DEC, Burroughs, UNIVAC, Honeywell, Tandy, COMPAQ, Cray, Apple (the first generation), Sun, Nortel, Sybase, Netscape, AOL, Yahoo, to highlight just a few.Read more ›
Most Recent Customer Reviews
Interesting, but not really insightful. If you wish to familiarize yourself with the topic, it might be a good read. Read morePublished 4 months ago by Mihály Rozner
Good look across the big 4 platforms, and what makes them tick.Published 7 months ago by Bill Budde
Finished reading the book which was very revealing and insightful on the topic of platforms which I had almost now knowledge of when I started reading. Read morePublished 9 months ago by Robert Yawe
A gripping and insightful book on the phenomenon which is shaping businessPublished 11 months ago by Pramoy Pratap
A history lesson. Nothing more. If you are looking for a book on platform strategy, look elsewhere. You won't be inspired or even entertained here.Published 12 months ago by Jason
Mr. Simon leverages the successes of "The Gang of Four" (Amazon, Apple, Facebook, and Google) to describe how companies can leverage some of the same ideas in their businesses. Read morePublished 12 months ago by Jose Solera
One of the best business books I have read. Short, concise and practical. It thoroughly explains the concept of a platform, its benefits, key success factors and risks. Read morePublished 12 months ago by pyzak
Although the author is correct in his conclusions, IMHO, he's taking too much pages to explain why. Repeating himself over and over and not really going to the 'why'. Read morePublished 15 months ago by Iwan