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Author and president of an international consulting firm, Peter Schwartz presents lessons in thinking for the future. Schwartz offers scenarios from the oil industry that can be applied to all aspects of life. His first-hand accounts, originally developed for Royal Dutch/Shell, are invaluable tools for creative thinking in one's personal life and in business. Schwartz's methods will enable anyone to think more creatively. These tapes offer lessons not found elsewhere. E.L.C. (c)AudioFile, Portland, Maine --This text refers to an out of print or unavailable edition of this title.
It was written back some 25 years ago or so. Feels like coming from the future. A must read, re read and enjoyed. Why not practiced.Published 3 months ago by Paulo Reimann
The Art of the Long View is one of the best books I've read about foresight. The publication contains many valuable examples of business use of foresight with particular emphasis... Read morePublished 6 months ago by Matt Mayevsky
Especially like the appendix and step by step guide. Very helpful for new and experienced strategists. Recommended to me by an officer of Fortune 500 company.Published 9 months ago by G Hicks
In the early 1970’s Royal Dutch Shell formed a unit called Group Planning. Lead by Pierre Wack this group made scenario planning a part of the strategic process in the company. Read morePublished 10 months ago by investingbythebooks
I read a library version of this book and had to have it on my shelf. The long view considers multiple options for how events will develop. Read morePublished 12 months ago by JML