Peter Coughter is a Professor at the prestigious VCU Brandcenter at Virginia Commonwealth University and President of Coughter & Company whichconsults with leading advertising agencies around the world.His clients include: Crispin Porter + Bogusky, DDB, Cramer-Krasselt, Dentsu, GSD&M, Goodby Silverstein, JWT, Leo Burnett, Publicis, Y&R McKinney and many others. Peter was a Founder and President of Siddall, Matus & Coughter, one of the Southeast’s most respected agencies. He lives in Richmond, Virginia.
The book, The Art of the Pitch by Peter Coughter, is a book that outlines strategies to become a more successful presenter.
I highly recommend this book for both the veteran speechwriter, as well as individuals looking to develop their first presentation, and for everyone else in between.
Every point made in the book is supported with multiple examples and is written clearly and casually so it is easy to understand and then apply to your own skills.
Peter Coughter’s book The Art of the Pitch gives the reader helpful tips on how to deliver a superb presentation. Read morePublished 1 month ago by Michele Hom
The book, The Art of the Pitch by Peter Coughter, is a book that outlines strategies to become a more successful presenter. Read morePublished 1 month ago by Jay Kloskowski
The information was useful and well-presented. My question is - for anyone who has read the book - on page 182, he references a story about a Spanish chef. Read morePublished 2 months ago by Julie S
This book is great I am a communication Designs major and it helps me pitch project to professor for the professor can fully understand what I am trying to sell.Published 2 months ago by Johnny
Strictly anecdotal and there are much better books that provide the necessary tools for public presentationPublished 4 months ago by James M Cramer
One of the best books I've read on presenting - which to me is one of the most important skills needed in business and something that is not taught or stressed as much as it... Read morePublished 8 months ago by Joanne Tombrakos