“Hype-free, data-rich and loaded with insight that’s essential reading for anyone who needs a deep understanding of SEO.”
“SEO expertise is a core need for today’s online businesses. Written by some of the top SEO practitioners out there, this book can teach you what you need to know for your online business.”
—TONY HSIEH, CEO, ZAPPOS.COM, INC., AND NEW YORK TIMES BEST-SELLING AU- THOR OF DELIVERING HAPPINESS
“Written by some of the top minds in SEO!”
—DANNY SULLIVAN, EDITOR-IN-CHIEF, SEARCHENGINELAND.COM, AND PRODUCER, SMX: SEARCH MARKETING EXPOD
“Save years of learning with The Art of SEO! The book’s content and strategies are sure to help your bottom line. Even if you’re a seasoned online marketer, this book has tips and tricks for you!”
—MONA ELESSEILY, VICE PRESIDENT OF ONLINE MARKETING, PAGE ZERO MEDIA
“The second edition of The Art of SEO expands and enhances a book that was already the industry standard for SEO education and strategy. Anyone looking to optimize their website and get better rankings on the search engines should keep this book on their desk and refer to it daily. All of the advanced technical SEO strategies are covered in a straight-forward method which is easy to understand and action-oriented. When you are finished reading this book, you will have a better grasp on how search engines work and how you can optimize your website with expert proficiency. If you want to drive more traffic to your website, engage your audience on a deeper level, generate more sales, and grow your business—this books lays the plan out for you.”
—JOSEPH KERSCHBAUM, VICE PRESIDENT, CLIX MARKETING, AND AUTHOR OF PAY- PER-CLICK SEARCH ENGINE MARKETING: AN HOUR A DAY
“Rarely does a work so thoroughly deconstruct the art and science of SEO: what it is, how it works, who makes it happen, and why it is important to the modern firm.”
—SARA HOLOUBEK, CEO, LUMINARY LABS, AND PRESIDENT, SEMPO (2009-2010)
“With over 80% of Internet sessions starting with a search, you should be looking for ways to develop traffic from search engines. The Art of SEO is a book I continually recommend to beginners and more experiences marketers. This book can shave years off the learning curve for anyone thinking of delving into the world of search marketing. The Art of SEO walks you through the most important steps in planning and executing a top-flight program. The authors of this book are trusted individuals whose repeated, proven success working with SEO & Social Media marks them as leaders in the field. Easy to understand and well written, this book walks you through everything you need to understand to be successful with your own SEO campaigns. Read now, prosper now and later.
—DUANE FORRESTER, AUTHOR OF HOW TO MAKE MONEY WITH YOUR BLOG AND TURN CLICKS INTO CUSTOMERS, AND SENIOR PRODUCT MANAGER, BING, FORMER SEMPO BOARD MEMBER
The best SEO book I have ever read, and I think I have probable read about ten now. This is the textbook all SEO/SEM books are most likely written from. Read morePublished 28 days ago by Craig King
I am using all the tips and valuable info to promote my new business in USA. Growing your google adds organicaly is the best way and this book taught me how to do it.Published 1 month ago by Elim Spa Products USA MediHeel, MediHand and Bodyscience
Advanced or Newbie, if you are serious about SEO, then this is the right book for you. Look no further, honestly I have bought so many SEO books, several of them disappointed me. Read morePublished 2 months ago by V. Vucetich
Excellent book that teaches you the fundamentals as well as the best practices. The writers are some of the most preeminent minds in the industry. Read morePublished 11 months ago by Nick Lucente
Simplicity and complexity makes this reading material a super learning guide to SEO. Mr Enge makes a sometimes boring topic a very interesting onePublished 12 months ago by rkutchjm
If you want a complete book to learn SEO, this is a good one. This is the only book so complete, that it has no equal.
Do not be intimidated by the size of the book.
For those who are unfamiliar with SEO, SEO or search engine optimization is a practice of affecting web traffic to a particular website through web searches. Read morePublished 15 months ago by Michael Kim
This is by far the most comprehensive and amazing book on SEO I have seen. I have been doing SEO since 1995 and hired Eric once to come in and teach us some advanced stuff. Read morePublished 17 months ago by John McDougall
When I pay $40 for a book I expect the pictures to at least be able to make out what the pictures possible are! Read morePublished 17 months ago by Anthony