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The Brain Supremacy: Notes from the Frontiers of Neuroscience Hardcover – October 25, 2012

ISBN-13: 978-0199603374 ISBN-10: 0199603375 Edition: 1st

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Editorial Reviews

Review


"The book shines in presenting a thorough and illuminating analysis of neuroscience methods, past and present. Taylor's explanation is thoughtful, engaging and provides readers with a valuable understanding of what different approaches can offer to both science and society as a whole." - New Scientist


"Well-written and thought-provoking, this book will help scientifically literate readers understand the science behind a potentially unsettling future." - Library Journal


"[Taylor] crafts an elegant guidebook on current technologies and methods for studying the brain... This comprehensive guide to the powers and limitations of neuroscience has much to offer." - Scientific American MIND


About the Author


Kathleen Taylor is a freelance writer as well as a visiting researcher at the University of Oxford. In 2002 she won two writing competitions run by the Times Higher Education Supplement, one for science writing and one for an essay in the humanities/social sciences. Her books include Brainwashing: The Science of Thought Control (longlisted for an Aventis Prize and translated into eight languages) and Cruelty: Human Evil and the Human Brain.
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Product Details

  • Hardcover: 256 pages
  • Publisher: Oxford University Press; 1 edition (October 25, 2012)
  • Language: English
  • ISBN-10: 0199603375
  • ISBN-13: 978-0199603374
  • Product Dimensions: 8.6 x 1.4 x 5.9 inches
  • Shipping Weight: 1.2 pounds (View shipping rates and policies)
  • Average Customer Review: 3.8 out of 5 stars  See all reviews (4 customer reviews)
  • Amazon Best Sellers Rank: #2,060,272 in Books (See Top 100 in Books)

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Customer Reviews

3.8 out of 5 stars
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Most Helpful Customer Reviews

8 of 9 people found the following review helpful By Book Fanatic TOP 500 REVIEWERVINE VOICE on November 3, 2012
Format: Hardcover
As the title indicates, this book by Kathleen Taylor is about the future where the brain will become supreme. According to the author, and she makes the case very well, we are at the beginning of period where the understanding, reading, and even changing of the brain will dominate science.

This book is not about the power of the human brain or even what we know about how it works. It is mostly about the methods of studying the brain and the challenges that remain in making significant improvements in those methods. You learn all about EEG, MRI, fMRI, MEG, and more.

Having finished this book I have a much deeper understanding about those methods and further, a new appreciation for the challenges that remain. The author strikes a cautionary tone about the dangers of our manipulation of our brains. She also is critical of much of the coverage of neuroscience in the media which she calls "science-lite".

This book has Amazon's "Search Inside" feature which gives you a significant preview of the book before you decide to by. I definitely recommend this book which focuses on the little-covered methods of neuroscience as opposed to the sensationalized popular "science-lite" stuff we usually encounter.
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1 of 1 people found the following review helpful By Anthony R. Dickinson on July 8, 2013
Format: Hardcover
Well written and easily accessible to the non-technical reader, this volume explores the relationship(s) between the methodologies of modern neuroscience and the ways in which they may be used to ascertain/acquire new knowledge. We also learn about the author's concerns about the influence such knowledge may (or may not) have upon our understanding of the structure and function(s) of the living human brain, as it grows, changes, and develops over time. Presented largely as a review of neurobehavioural study techniques (and their results' implications), this reviewer was reminded of attempts at enhancing the `public understanding of science' (and neuroscience in particular) as seen earlier in the works of Rose (The Making of Memory), Blakemore's Mechanics of the Mind or any of a number of books by Susan Greenfield. Here, however, Taylor also shares her own personal experience of experimental neuroscience in introducing a much needed update of some of the more recently developed gadgets and tools for `measuring' (or at least inferring), the mental state correlates of functional brain activity in the awake behaving person.

Taylor's choice of title will perhaps appeal (and attract) a certain variety of conspiracy theorist to its pages, but such may be disappointed in what they find here. If wishing to learn how the various brain imaging tools work (are built and operated) this is a great sourcebook, but there are no new Manchurian Candidates here, or any remotely-controllable cyber-human hybrid Iron Man (or woman) to whet the appetite of futurist conspiricists.
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By Luca on August 3, 2014
Format: Hardcover Verified Purchase
Still in the middle of it, love it. Clear, gives you a perspective on how much you're being told, witty,
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4 of 13 people found the following review helpful By David Penning on December 4, 2012
Format: Hardcover Verified Purchase
Ego trip by the author with little new insight. Better new research reported in Kurweil's new book on How To Build A Mind
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