With a wealth of experience in product development and account management through New Balance, DaimlerChrysler, and Ford, Hajj has translated his experiences into greater business opportunities and has started two companies, Broken Chains Design Group (BCDG) and The Brand YU Life. BCDG's clients includes Skechers Footwear, Lear Corporation, and various colleges and universities. BCDG's advertising and design work has been featured in GQ, Men's Health, Details, and Slam magazines. Hajj currently travels as a motivational speaker and conducts seminars and workshops, speaking to organizations on brand management, leadership, and success. He also teaches personal brand management at his alma mater, Michigan Technological University, where he serves as an Adjunct Lecturer. He resides in Michigan with his wife Kasandra.
Hajj's book has been helping me develop my own branding strategy. It is also a great resource that helps me serve my social media and creative coaching clients. Read morePublished on January 25, 2010 by Ananda Leeke
While the content in black and white was conversational and thought provoking, there were unnecessary spacing issues and typos that made it hard for me to appreciate the full... Read morePublished on August 6, 2009 by Kellee S. McGahey
Hajj speaks with a relevant voice, providing a clear and actionable view of personal branding.
In his book, Hajj presents 6 steps to personal brand management:... Read more