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The Clean Tech Revolution: Discover the Top Trends, Technologies, and Companies to Watch Paperback – September 16, 2008


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Product Details

  • Paperback: 336 pages
  • Publisher: HarperBusiness; Reprint edition (September 16, 2008)
  • Language: English
  • ISBN-10: 0060896248
  • ISBN-13: 978-0060896249
  • Product Dimensions: 5.3 x 0.8 x 8 inches
  • Shipping Weight: 10.4 ounces (View shipping rates and policies)
  • Average Customer Review: 4.0 out of 5 stars  See all reviews (6 customer reviews)
  • Amazon Best Sellers Rank: #1,142,923 in Books (See Top 100 in Books)

Editorial Reviews

Review

“Should be required reading for any responsible citizen of this planet.” (Guy Kawasaki, Managing Director, Garage Technology Ventures, and Author of The Art of the Start)

“Pernick and Wilder provide a practical guide to becoming involved in America’s next great entrepreneurial frontier.” (Nancy E. Pfund, Managing Director, JPMorgan)

“If you want to understand clean tech, this book is the place to start.” (Robert Hambrecht, Managing Director, WR Hambrecht + Co)

A readable, straightforward guide to earth-friendly business strategies. (BusinessWeek.com)

“Enthusiasm for Clean Tech, which the authors define as anything that increases performance while reducing waste, has moved into..mainstream. ” (Newsweek)

“[A] clear, intelligently written roadmap to this new frontier. . . . particularly valuable to entrepreneurs, individual investors and venture capitalists.” (Pittsburgh Post-Gazette)

About the Author

Ron Pernick is cofounder and managing director of Clean Edge, a leading clean-tech research and advisory firm, is coauthor of the book The Clean Tech Revolution, and has co-produced the annual Clean-Tech Investor Summit. He also manages the company's stock and leadership index products and services and is a consultant for governments, corporations, and entrepreneurs. Pernick is widely cited in the media, and lectures at industry events in the U.S. and abroad. He has taught MBA-level courses at New College and Portland State University. He lives with his wife and two children in Portland, Oregon.

Clint Wilder is senior editor at Clean Edge and coauthor of The Clean Tech Revolution. He is an award-winning business journalist who has covered the high-tech and clean-tech industries since 1985. He coauthors reports and writes columns on industry trends for Clean Edge and has been a facilitator at the Clinton Global Initiative. He is a frequent speaker at clean-energy and green business events in the U.S. and overseas, and a regular blogger for the Huffington Post. He lives with his wife in Sausalito, California.



Clint Wilder is senior editor at Clean Edge and coauthor of The Clean Tech Revolution. He is an award-winning business journalist who has covered the high-tech and clean-tech industries since 1985. He coauthors reports and writes columns on industry trends for Clean Edge and has been a facilitator at the Clinton Global Initiative. He is a frequent speaker at clean-energy and green business events in the U.S. and overseas, and a regular blogger for the Huffington Post. He lives with his wife in Sausalito, California.

Ron Pernick is cofounder and managing director of Clean Edge, a leading clean-tech research and advisory firm, is coauthor of the book The Clean Tech Revolution, and has co-produced the annual Clean-Tech Investor Summit. He also manages the company's stock and leadership index products and services and is a consultant for governments, corporations, and entrepreneurs. Pernick is widely cited in the media, and lectures at industry events in the U.S. and abroad. He has taught MBA-level courses at New College and Portland State University. He lives with his wife and two children in Portland, Oregon.


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Customer Reviews

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Most Helpful Customer Reviews

5 of 5 people found the following review helpful By Erik Eisel on May 19, 2009
Format: Paperback
Interested in "cleantech" and getting a quick overview of the alternative energy industry, I am glad that I began researching this topic with this book. There are so many books on climate change - ranging from the skeptical to the tendentious - that it is refreshing to read a book, which both takes the science seriously - with clear explanations to the layman - and the business of cleantech seriously. A conservative reader may need to close his eyes briefly when reading the some of the potshots against the Bush administration in the opening chapters, but by the end of the book, the reader will recognize the authors' conviction that cleantech energy will only become a reality when it relies less on ideology and more on a business model. In the book's final chapter, the authors provide five lessons on cleantech marketing, which are essential to an understanding of the economic theme of the book. In fact, I remember reading this chapter first, before reading the body of the text, so that these economic arguments will inform the reader as she evaluates each one of the new technologies presented. This book probably could use an update, to keep up with technological advances, but the information provided is still remarkably fresh.
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5 of 5 people found the following review helpful By E. Bruce Harrison on October 21, 2008
Format: Paperback
This book comes along just as Congress and a new President combine to push alternative technologies, loosely situated under the clean tech dome. While there is more than enough examination of green buildings, LEED standards already out there, Pernick and Wilder have provided new and current insights on solar, wind power and water use and conservation technologies that will drive the revolution. They are also reasonably fair in sorting the trends on the future of electric power including nuclear, which are important in any sociopolitical action in Washington and in the states to address climate change and sustainability. Worth reading now as the 111th Congress and California work on government encouragements to business strategies.
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5 of 5 people found the following review helpful By Theodore Stamas on February 13, 2009
Format: Paperback
I have read five books on Alternative Energy and the peak of oil this Winter and found this to be a good read, but not as good as "Clean Money" by John Rubino coming from a stock investor's perspective. Although this book is concise and well researched, it gives too much information sometimes and tends to drag.
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