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Robert W. Bly is a freelance copywriter specializing in business-to-business, high-tech, and direct advertising. He is the author of more than sixty books and has appeared on CNBC and CBS's Hard Copy. He lives in Dumont, New Jersey.
Really one of my favorite copywriting resource books. Tons of good examples, organized well, and easy to use. Would definitely recommend.Published 16 days ago by Gentleman Adventurer
A little dated, but still quite helpful. Between this, the Adweek Copywriting handbook and a decent Grammar guide, you'll be all set.Published 1 month ago by Adam
An excellent reference book on copywriting. Each chapter is a complete study in simple everyday language. Read morePublished 2 months ago by Donna Debard
great book. It has given me a new view on how to talk to people and write sales copy.Published 2 months ago by John Massey