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The Courage to Fail: Art Mortell's Secrets for Business Success [Hardcover]

Art Mortell
5.0 out of 5 stars  See all reviews (5 customer reviews)


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Book Description

December 1992
In our everyday business lives we all experience moments of rejection and failure. Some people take these negative experiences personally, allowing the resulting anxieties to sap their initiative and make them cautious and defensive. Successful people, however, are able to discover the benefits in failure and become far more resilient in the process. In this book, Mortell shows businesspeople who face these obstacles to success every day just how they can reap the benefits of failure and rejection. In addition, he explains exactly how these experiences can be used as springboards for testing new ideas, focusing sharply on goals and skills, and achieving personal and professional objectives. "The Courage to Fail" aims to show business readers that failure and rejection are problems only if they're allowed to produce debilitating anxieties. To forestall this chain reaction, Mortell helps readers gauge their attitudes toward failure, and outlines strategies for converting potentially paralyzing anxiety into added energy that assures creative results. The book includes advice on how to be amused by rejection and employ humour to defuse the effects of failure, how to eliminate the ten negative addictions people use to cope with failure, how to use four positive addictions to increase energy and sharpen creativity, how to excel without risking career burn-out, and how to recover swiftly from an array of professional setbacks.


Product Details

  • Hardcover: 198 pages
  • Publisher: McGraw-Hill (December 1992)
  • Language: English
  • ISBN-10: 0070433925
  • ISBN-13: 978-0070433922
  • Product Dimensions: 9 x 6.3 x 1 inches
  • Shipping Weight: 1 pounds
  • Average Customer Review: 5.0 out of 5 stars  See all reviews (5 customer reviews)
  • Amazon Best Sellers Rank: #1,069,442 in Books (See Top 100 in Books)

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Most Helpful Customer Reviews
2 of 2 people found the following review helpful
5.0 out of 5 stars A must read book April 22, 1998
Format:Hardcover
This is a book to be read by all those who want to achieve more in life but fear stands in the way, Arts easy to read style makes the book hard to put down, After years of reading self help books I found one in 'The courage to fail' that has helped me unlock the doors to my fears, so I now know that the road to success is paved with failure, which is good, cause its the way we learn and grow. AWESOME book
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5.0 out of 5 stars An amazing book December 1, 2012
By Barry Y
Format:Hardcover|Amazon Verified Purchase
I bought my latest copy to give as a gift. The book is amazing. It is a quick read and has a profound message.
In business as in life, as you stretch the boundaries you are bound to fail. As a result you a learn from your mistakes as well as when you realize something (a job interview or a sales call) is going badly try something since you have nothing to lose. As a result you will turn some defeats into victory as well as build confidence.
I highly recommend this book.
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1 of 2 people found the following review helpful
Format:Hardcover
Art Mortell spoke before my training class a couple of years ago...I found his motivational system, contained in his book "Courage to Fail", to be not only highly interesting and unique in his field, but also his system is extremely well described and highly useful to anyone who wishes to succeed in business. While there are many similar books offered on this subject, Art Mortell's system should be regarded the definative source for business motivation...
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