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If you're a professional in the content industry or a student of it, this will be an invaluable read.
With thorough, well-supported analysis, as well as entertaining commentary and anecdotes, it's both an amusing and insightful book.
Knee, Greenwald and Seave have done investors a favor by developing such an example-rich book of media mogul's foolish pursuits.
I eagerly read the book from cover to cover and will do it again. Insightful, smart, well-informed, wise. Read morePublished on March 1, 2013 by Dane S. Claussen
The curse of mogul is a fascinating research work on the media industry. Mr. Knee and Mr. Greenwald were able to dissect the media industry and discuss important topics such as the... Read morePublished on May 2, 2012 by Amir
Such a good read, I'm adding it as an entire session on media leadership for my organizational behavior class. Direct writing, well structured, the book moves quickly.Published on November 11, 2011 by paula landry
If it's $11 for a hardcover new from amazon how can you charge a kindle user $19 for the kindle version. This is utterly absurd. Stop trying to ripping off loyal customers.Published on January 14, 2011 by Sam Schauer
As a venture investor, this book has revealed the "common sense".
When management becomes arrogant and self-centered, then the downfall will follow. Read more
If you work in Media, are studying the industry, or have any interest in competitive advantage and strategy for ANY industry, this is a must read. Read morePublished on January 20, 2010 by Edward Bogart
The Curse of the Mogul highlights that the media industry has been in general a horrible industry to invest in over the past few decades, and has consistently underperformed the... Read morePublished on November 16, 2009 by Ramsey Troughton