Buy New
$80.96
Qty:1
  • List Price: $89.95
  • Save: $8.99 (10%)
Only 2 left in stock (more on the way).
Ships from and sold by Amazon.com.
Gift-wrap available.
Have one to sell? Sell on Amazon
Flip to back Flip to front
Listen Playing... Paused   You're listening to a sample of the Audible audio edition.
Learn more
See this image

The Decision to Join: How Individuals Determine Value and Why They Choose to Belong Perfect Paperback – August 12, 2007


See all formats and editions Hide other formats and editions
Amazon Price New from Used from
Perfect Paperback
"Please retry"
$80.96
$80.96 $58.00

Best Books of the Year
See the Best Books of 2014
Looking for something great to read? Browse our editors' picks for 2014's Best Books of the Year in fiction, nonfiction, mysteries, children's books, and much more.


Frequently Bought Together

The Decision to Join: How Individuals Determine Value and Why They Choose to Belong + The End of Membership as We Know It: Building the Fortune-Flipping, Must-Have Association of the Next Century + Road to Relevance: 5 Strategies for Competitive Associations
Price for all three: $124.06

Buy the selected items together
NO_CONTENT_IN_FEATURE

Best Books of the Month
Best Books of the Month
Want to know our Editors' picks for the best books of the month? Browse Best Books of the Month, featuring our favorite new books in more than a dozen categories.

Product Details

  • Perfect Paperback: 128 pages
  • Publisher: Association Management Press (August 12, 2007)
  • Language: English
  • ISBN-10: 0880342862
  • ISBN-13: 978-0880342865
  • Product Dimensions: 11 x 8.4 x 0.5 inches
  • Shipping Weight: 1 pounds (View shipping rates and policies)
  • Average Customer Review: 4.7 out of 5 stars  See all reviews (3 customer reviews)
  • Amazon Best Sellers Rank: #697,301 in Books (See Top 100 in Books)

Editorial Reviews

About the Author

James Dalton, president of Strategic Counsel, is a management consultant to the nonprofit community, specializing in customer research, process improvement, strategic planning, and leadership development. In a previous position as CEO of the American Society of Landscape Architects, he instituted an ongoing member research program to gather information about member satisfaction, changing market dynamics, and emerging issues. He has authored or co-authored several books and participated in the task force that produced 7 Measures of Success: What Remarkable Associations Do That Others Don t.

ASAE is a membership organization of more than 22,000 association executives and industry partners representing more than 11,000 organizations. ASAE members manage leading trade associations, individual membership societies and voluntary organizations across the United States and in nearly 50 countries around the world. ASAE is the preeminent source of knowledge, learning, community, and advocacy for the field of association management. ASAE s publishing imprint, Association Management Press, reflects the ASAE mission by publishing relevant, reliable content focusing on helping professionals tackle their organizational leadership and management challenges.


More About the Authors

Discover books, learn about writers, read author blogs, and more.

Customer Reviews

4.7 out of 5 stars
5 star
2
4 star
1
3 star
0
2 star
0
1 star
0
See all 3 customer reviews
Share your thoughts with other customers

Most Helpful Customer Reviews

3 of 3 people found the following review helpful By Tony Rossell on August 21, 2007
Format: Perfect Paperback
This is an exciting time for those involved in managing and marketing association membership.

Perhaps as never before, associations are looking for and using data to make important decisions. As we learned last year from the ASAE and the Center's book, 7 Measures of Success, there is a clear correlation between successful associations and those that build the organization around the collection and use of data.

Now practical assistance in data driven decisions for membership professionals is available with the release by ASAE and The Center for Association Leadership of The Decision to Join: How individuals determine value and why they choose to belong,

The Decision to Join survey went to the members and prospects of 18 individual membership associations including the:

* American Chemical Society
* American College of Healthcare Executives
* American Geophysical Union
* American Health Information Management Association
* American Society for Quality
* American Society of Civil Engineers
* American Society of Mechanical Engineers
* The College of American Pathologists
* Credit Union Executives Society
* Emergency Nurses Association
* Institute of Electrical and Electronics Engineers
* Institute of Food Technologists
* National Association of Secondary School Principals
* Athletic Trainers Association
* National Court Reporters Association
* National Society of Accountants
* Project Management Institute
* School Nutrition Association

A total of 16,944 responses to the survey were received from current members, former members, and those who have never been members.
Read more ›
Comment Was this review helpful to you? Yes No Sending feedback...
Thank you for your feedback. If this review is inappropriate, please let us know.
Sorry, we failed to record your vote. Please try again
1 of 1 people found the following review helpful By Paula on January 17, 2008
Format: Perfect Paperback
While some of the "results discussion" chapters were a bit dry, overall this book provides the hard data points needed in the "how do we best attract new members" discussions every association must have. The segmenting questions were most insightful.

If you're in any way responsible for new member acquisition or member retention for an association, this is a good read.
Comment Was this review helpful to you? Yes No Sending feedback...
Thank you for your feedback. If this review is inappropriate, please let us know.
Sorry, we failed to record your vote. Please try again
Format: Perfect Paperback Verified Purchase
Very helpful summary of why people join organizations. Fairly current, done by an impartial organization. Worth reading for the person interested in the well-being of his or her organization.
Comment Was this review helpful to you? Yes No Sending feedback...
Thank you for your feedback. If this review is inappropriate, please let us know.
Sorry, we failed to record your vote. Please try again