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The Economical Guide To Self-Publishing: How to Produce and Market Your Book on a Budget Paperback – March 1, 2009

ISBN-13: 978-1589851016 ISBN-10: 1589851013 Edition: 1st

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Product Details

  • Paperback: 170 pages
  • Publisher: Five Star Publications, Inc.; 1 edition (March 1, 2009)
  • Language: English
  • ISBN-10: 1589851013
  • ISBN-13: 978-1589851016
  • Product Dimensions: 0.5 x 5.8 x 8.8 inches
  • Shipping Weight: 10.4 ounces (View shipping rates and policies)
  • Average Customer Review: 5.0 out of 5 stars  See all reviews (8 customer reviews)
  • Amazon Best Sellers Rank: #2,689,351 in Books (See Top 100 in Books)

Editorial Reviews


Writing the book is the easy part; the tip of the iceberg, writes self-publishing pioneer and international public speaker Dan Poynter of The Economical Guide to Self-Publishing. The real work begins when you switch hats to expend time and money on promoting the books. As you enter this new territory, this book will be your beacon. --Dan Poynter

About the Author

Linda F. Radke, veteran publisher and president of Five Star Publications, Inc. produces and markets award-winning books for adults and children worldwide. Self-publishing before it was commonplace, Radke continues to shine brightly as an industry leader and as an acclaimed writer, presenter, and consultant. She is the author of the award-winning, The Economical Guide to Self-Publishing, 2nd Edition and was named the Book Marketer of the Year by Book Publicists of Southern California.

More About the Author

Since 1985, veteran publisher Linda F. Radke, owner of Five Star Publications, has been ahead of her game -- self-publishing before it was commonplace, partnership publishing before the rest of the world even knew what it was, and producing award-winning traditionally and nontraditionally published fiction and nonfiction manuscripts for adults and children.

Among her many accolades, Radke is author of The Economical Guide to Self-Publishing (a 2010 Paris Book Festival first-place winner in the "How-To" category and a Writer's Digest Book Club selection, now into its second edition) and Promote Like a Pro: Small Budget, Big Show (a Doubleday Executive Program Book Club selection). She is also a founding member of the Arizona Book Publishing Association, was named "Book Marketer of the Year" by Book Publicists of Southern California, and received numerous public relations and marketing awards from Arizona Press Women.

In addition to the honors Radke garnered for her own publications, she is responsible for producing premium quality books for clients and authors. Just since 2005, more than 35 received recognition for excellence on local, national and international levels, with a plethora of others receiving the same prior to 2005. Using her award-winning marketing and public relations skills, she also promotes her authors' books and those of others, increasing their visibility and recognition exponentially.

Five Star Publications' journey to becoming one of the nation's leading consulting firms in the areas of book production, marketing, publicity, and distribution began simply enough with Radke's desire to print a few books to complement the household employment agency she owned. For Radke, who on more than one occasion has been teased about having "printer's ink in her veins," the experience of publishing the books was exhilarating, prompting her to change careers and launch Five Star Publications without looking back. Eventually, Radke added services and acted as a publishing eDistributor for other self-publishers, ventured into traditional publishing, and pioneered partnership publishing to allow her to publish more authors and make them a more integral part of the creative process of publishing.
In 2010, Five Star Scripts was launched. The spin-off company is comprised of a team of film/television producers and screenwriters who use their insiders' expertise to morph books into screenplays and pilots, and then market them to television, film, and stage producers, directors, and studios across the globe. On the flipside, Five Star Scripts also transitions scripts and screenplays into books, including writing and editing, graphic design, layout, packaging, and promotion.

The electronic book market was entered in the summer of 2010 with the birth of, which transforms a PDF, InDesign, Word or other type file into electronic files that are compatible with Amazon's Kindle, Sony, Kobo and Apple's iPod, iPad, and iPhone, and downloadable through, iTunes' iBookstore and others. Select books are also offered on, the eStarPublish's eBookstore.

Mission Statement:
Committed to providing the highest level of publishing services to authors and other publishers, Five Star Publications, Inc., has for 25 years taken pride in each and every printed page. We strive for excellence in publishing as well as in our business relationships. By regarding our clients as partners, Five Star has set the standard for professionalism and excellence, earning a reputation as one of the preeminent small press publishers. We dedicate a percentage of profits to The Mark Foster Youth Fund and other charities chosen by our authors. For more on Five Star Publications, the Mark Foster Youth Fund, or charities supported by other Five Star authors, visit

Customer Reviews

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See all 8 customer reviews
If you plan to self-publish your own book you need Radke's book.
Thomas P. Mckenna
She understands the technical aspects of writing and publishing and what's necessary to promote your book so that people will purchase and read it.
Valerie Mitchell
I was so surprised to open this book and find so many secrets revealed.
Kristi Bernard

Most Helpful Customer Reviews

2 of 2 people found the following review helpful By Midwest Book Review on April 13, 2009
Format: Paperback
Even in the present economic climate that has compelled the major publishing houses to cut back the numbers of titles they produce, it has never been easier to publish a book -- or sell one. In "The Economical Guide To Self-Publishing: How To Produce And Market Your Book On A Budget", Linda F. Radke draws upon her more than 24 years of experience and expertise as a publisher whose Five Star Publications has produced award-winning and commercially successful books that were traditionally published, self-published, and published through limited partnerships. The result is a compendium of solid, practical, step-by-step information that takes the aspiring author from manuscript to published book, and then on to the tasks of marketing, promotion, publicity, and sales. "The Economical Guide To Self-Publishing" covers such issues as transforming a manuscript into a typeset book; recruiting illustrators and editors; obtaining copyrights, ISBN numbers, and bar codes; getting printing bids; publishing as a home business; developing mailing lists; even handling interviews. Of special note is what "The Economical Guide To Self-Publishing" offers by way of strategies and tactics for effectively marketing a book on a limited budget. Enhanced with an appendix listing useful publications and associations for the self-published author, "The Economical Guide To Self-Publishing" is highly recommended reading and an invaluable resource and 'do-it-yourself' reference for anyone aspiring to publish their own work.
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1 of 1 people found the following review helpful By Amazon Customer on July 11, 2013
Format: Paperback Verified Purchase
This book has proven to be very helpful. I'm in the process of writing a book and it has helped me organize it, what to know about editing, and what to know about self-publishing vrs hiring a publishing company. Lots of information was given that I haven't thought about before.
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1 of 1 people found the following review helpful By Thomas P. Mckenna on December 23, 2010
Format: Paperback
There were five books on self-publishing already on my shelf when Linda Radke's The Economical Guide to Self-Publishing arrived but it soon became apparent that her book is the best. If you plan to self-publish your own book you need Radke's book. Even if you do not self-publish, her Economical Guide contains a lot of good contact information and marketing advice on things like radio interviews and signing in bookstores.
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1 of 1 people found the following review helpful By W. Terry Whalin on March 30, 2010
Format: Paperback
The title of this book might have put you off. You might have said, "I'm not self-publishing." Whether you self-publish or use a traditional publisher, you can learn something from this book.

Here's one quick example from this book. It includes contributions from other writers and includes a brief article from John Kremer and Marie Kiefer called Seven-Soul Searching Commandments for Self-Publishers. I want to focus on their seventh commandment: Ten Minutes Per Day. They write, "Are you willing to spend at least ten minutes a day for the next three years marketing your book? This is a commitment that you must keep. If you are not willing to spend ten minutes each and every day marketing a book, let someone else do it--someone who believes in your book enough to spend a few minutes every day marketing it. In just ten minutes, you can make at least three contacts per day. Write influential buyers. Phone key media people. Network with contacts that can lead to other buyers, media, and associations. Three contacts per day comes out to about 1,000 contacts each year. If you make 1,000 appropriate contacts, you can't not sell books. I know that's a double negative, so I'll rephrase it. If you make 1,000 contacts per year, you will sell books. In fact, you can't miss." (page 136)

This book is packed with golden nuggets and every author can apply the information to their own book. I recommend it.
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