“All manner of excellent advice, steering effortlessly down the narrow path between purism and pedantry.”
"Think of this book as a doctor for writers. If you are responsible for writing anything for your business from a flyer to a 100-page report, from a two-minute sales pitch to an after-dinner speech, then I cannot recommend this book too highly."
"Hone your written skills with the aid of this invaluable guide."
—Good Book Guide
"This is one of the most erudite, understated and witty companions to the journalist's trade that I know."
-Michael Williams, Independent on Sunday
"Entertaining and useful."
-Jeremy Lewis, The Author