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The Elastic Enterprise: The New Manifesto for Business Revolution Paperback – May 11, 2012
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Top Customer Reviews
It takes a bit to get beyond some of the new terminology (which borders a bit on being jargon-ish) to wrap your head around the ideas -- but once the reader does, it opens up a whole new way of thinking about how flat the world really is, where our solutions lie, and the qualities needed for dealing with the new world. It's not unlike what people must have had to deal with when Columbus set sail at the end of the 15th Century and a whole new way of thinking -- because there was a New World that was being discovered -- had to be embraced. There is a lot to commend this book, especially the summarizing questions at the end of each chapter which help focus the topic adroitly.
People are either going to come to grips with the new order of life ... or possibly get really scared and angry at what is happening around them. But technology and discovery is happening with such rapidity that it is an especially wonderful time of human history to be seeing so much progress be made possible, because human connection is being facilitated so well.
The Elastic Enterprise offers very functional leverage for business strategy, thinking, and behavior. It is a roadmap to generating a successful business platform strategy. Success in this area - Apple's iTunes mastery, iPhone and apps dominion, etc. - looks and feels like a Zen koan to outsiders. The Elastic Enterprise authors studied and elucidated the components of these strategies and how they interact to bring about success. This book uses real world examples for doubling, tripling, and beyond, your business. It is straightforward and concise, and every chapter is germane and useful. It does not prescribe specific behavior, but rather imparts principles that you can apply within the context of your products, your employees, your customer base, etc.
It will make you stretch...
Most Recent Customer Reviews
Well explained and logical assumptions with many examples and references. The new truths in the Authors' writings are both telling and at least intimidating to the future... Read morePublished 3 months ago by sherif khattab
One of the best books I've read in the past two years. I strongly recommend. You'll be aware of what is really going on in this tech biz world. Read morePublished 4 months ago by Carlos Santos Silva
An open look at where our business world has progressed. Loved the random universe that is opened up by clear and succinct languge and examples. Read morePublished 9 months ago by Chris O'Hearn
I was attending a fundraising event for Bishop Diego High School in Santa Barbara. I went up in the bleechers sat down and struck up a conversation with the person sitting next to... Read morePublished on December 30, 2012 by Thomas R. Ligare
I have the great pleasure of knowing Haydn and it is no surprise to me that he has yet again absolutely nailed it. Read morePublished on September 6, 2012 by C. Clark
I really like the insights that Nick and Haydn have shared in this book. The 5 dynamics are really powerful and offer an actionable framework for creating a successful enterprise... Read morePublished on May 4, 2012 by KP
I recently finished reading the Elastic Enterprise and couldn't be more impressed with the quality of research, insights, and knowledge in this book. Read morePublished on May 3, 2012 by JP Vasellina
The Elastic Enterprise isn't about a single idea, but a fascinating group of concepts, and the authors clearly know their material exceptionally well. Read morePublished on April 19, 2012 by Chris Thomas
In the next couple of years, also your industry may well be disrupted as dramatically as the music industry or the publishing industry have been hit by companies like Apple or... Read morePublished on March 29, 2012 by Jos Echelpoels