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The Art of Enterprise Information Architecture: A Systems-Based Approach for Unlocking Business Insight [Paperback]

Mario Godinez , Eberhard Hechler , Klaus Koenig , Steve Lockwood , Martin Oberhofer , Michael Schroeck
3.4 out of 5 stars  See all reviews (8 customer reviews)

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Book Description

April 11, 2010 0137035713 978-0137035717 1

Architecture for the Intelligent Enterprise: Powerful New Ways to Maximize the Real-time Value of Information


Tomorrow’s winning “Intelligent Enterprises” will bring together far more diverse sources of data, analyze it in more powerful ways, and deliver immediate insight to decision-makers throughout the organization. Today, however, most companies fail to apply the information they already have, while struggling with the complexity and costs of their existing information environments.


In this book, a team of IBM’s leading information management experts guide you on a journey that will take you from where you are today toward becoming an “Intelligent Enterprise.”


Drawing on their extensive experience working with enterprise clients, the authors present a new, information-centric approach to architecture and powerful new models that will benefit any organization. Using these strategies and models, companies can systematically unlock the business value of information by delivering actionable, real-time information in context to enable better decision-making throughout the enterprise–from the “shop floor” to the “top floor.”


Coverage Includes

  • Highlighting the importance of Dynamic Warehousing
  • Defining your Enterprise Information Architecture from conceptual, logical, component, and operational views
  • Using information architecture principles to integrate and rationalize your IT investments, from Cloud Computing to Information Service Lifecycle Management
  • Applying enterprise Master Data Management (MDM) to bolster business functions, ranging from compliance and risk management to marketing and product management
  • Implementing more effective business intelligence and business performance optimization, governance, and security systems and processes
  • Understanding “Information as a Service” and “Info 2.0,” the information delivery side of Web 2.0

Frequently Bought Together

The Art of Enterprise Information Architecture: A Systems-Based Approach for Unlocking Business Insight + Introduction to Business Architecture + Enterprise Architecture As Strategy: Creating a Foundation for Business Execution
Price for all three: $95.00

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Editorial Reviews

About the Author

Mario Godinez, Executive IT Architect and IBM Senior Certified IT Architect (SCITA) within IBM’s Worldwide Information On Demand Architecture team, has spent 15+ years helping IBM customers architect and implement complex enterprise solutions.

Eberhard Hechler is an IBM Executive IT Architect and SCITA within the IBM Information Management Advanced Engagement Team and a member of the IBM Academy of Technology.

Klaus Koenig, an IBM Distinguished Engineer, leads major IBM initiatives in Cloud Computing, Green IT, service lifecycle management, and IT process automation.

Steve Lockwood works in the IBM Software Group as an Executive Architect and IBM SCITA and has 20 years experience in building information-related solutions.

Martin Oberhofer works in the IBM Software Group as an Architect for Enterprise Information Architecture with clients worldwide.

Michael Schroeck, a partner and the Global Business Intelligence (BI) and Information on Demand (IOD) Leader for IBM, Global Business Services, specializes in designing and implementing large, complex BI/IOD solutions.

Product Details

  • Paperback: 480 pages
  • Publisher: IBM Press; 1 edition (April 11, 2010)
  • Language: English
  • ISBN-10: 0137035713
  • ISBN-13: 978-0137035717
  • Product Dimensions: 1.1 x 6.9 x 9.1 inches
  • Shipping Weight: 1.6 pounds (View shipping rates and policies)
  • Average Customer Review: 3.4 out of 5 stars  See all reviews (8 customer reviews)
  • Amazon Best Sellers Rank: #594,181 in Books (See Top 100 in Books)

More About the Author

Steve Lockwood is an executive information architect and IBM senior certified IT architect (SCITA) who has been involved in IT for more than 20 years; he has successfully completed roles as an information architect, consultant, application development analyst, and project manager.

After joining IBM in 1997, he worked in Strategic Outsourcing and Global Business Services before coming to rest in SWG Services six years ago.
Working in the IBM Software Group, he acts as the lead information architect for that group in the UK and has been involved in many of the aspects in the development of information-related projects, covering Data Warehousing and Business Intelligence, Information Integration, Master Data solutions, and SAP-based solutions. These have encompassed the entire lifecycle of such projects from business discovery to implementation, support, and maintenance. His core technical skills are in DB technologies, and he has used DB2, Teradata, Sybase, SQL Server, Ingres, Oracle, and BI Tools such as Cognos, Microstrategy, and Business Objects.

Steve has experience working across a broad number of sectors; he has successfully completed projects in retail, insurance, banking, and government, and he now runs a team of architects who drive IBM's Information Agenda message into the marketplace.
Steven holds a degree in Physics and Electronic engineering and an MBA from Loughborough University in the UK.

Oh... and he loves cricket and golf

Customer Reviews

Most Helpful Customer Reviews
8 of 10 people found the following review helpful
5.0 out of 5 stars Great Book!!! One of a Kind!!!! May 23, 2011
This book is a mature book on Enterprise Information Architecture. By mature I mean thorough and packed with wisdom gained through experience. I am a member of the Microsoft camp. I have been for a long time now, and I have no intention of switching to IBM, but I wish Microsoft would be producing books like this that included their technology. Microsoft may able to in a few years, but they are no where close to being this mature with their Enterprise Architecture tools now. The Microsoft MDM tools are showing signs of improvement with Denali, but they still have a way to go before the product is a competitor to the IBM MDM stack.

This is one of the best real world Enterprise Information Architecture books I have read. It starts off with a few chapters that go into great detail introducing and defining Enterprise Information Architecture. It then has individual chapters that detail the individual topics. They include A Conceptual and Logical View, Component Model, Operational Model, New Delivery Models: Cloud Computing, Enterprise Information Integration, Intelligent Utility Networks, Enterprise Metadata Management , Master Data Management , Web 2.0 World, Dynamic Warehousing, and New Trends in Business Analytics and Optimization.

This book does an excellent job of making the case for architecture in the enterprise. The concept of architecture is hard enough to sell on individual software development projects, but on an enterprise level it is usually treated as a four letter word and the word is not "good". So many places today have what they call an Enterprise Architecture group, but rarely do they do anything that has to do with Enterprise Architecture. If you curious as to what they should be doing, read this book.

The book references maturity models frequently.
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5 of 6 people found the following review helpful
2.0 out of 5 stars Comprehensive, confusing and distracting April 22, 2012
Format:Paperback|Verified Purchase
This is one of the most confusing books about EA that I have ever read or purchased. The book is full of jargons about the jargons. It's repetitive and IBM centric. There is nothing unlocking on Business Insight about this book. It's probably a good reference material on terminologies and concept interpretation of IBM's way of EA. Not a book I will recommend for a novice or someone interested in grasping the entire meaning of Enterprise Architecture. It's not worth the price in my opinion. STAY AWAY from it.
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0 of 1 people found the following review helpful
2.0 out of 5 stars A painful read November 10, 2013
Format:Paperback|Verified Purchase
Was required to purchase this book for a Master's level course. Having read through the first five chapters, I am no more impressed with IBM as an organization, as I was before I started reading it. I personally find the style of writing employed by these authors to be rather painful. Similar to my own experiences working with IBM global services, over the last several years as a client, they seem to say a lot of nothing...repeatedly. I'd suggest saving your money and pickup another book on the subject, but there really aren't any...
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0 of 1 people found the following review helpful
1.0 out of 5 stars Gobbledegoop May 24, 2013
Format:Paperback|Verified Purchase
A colleague made the comment in a meeting recently that people at IBM seem to have substituted acronyms for thinking. To whatever extent this is true, this book can be used as evidence. It is as though the authors had a stack of index cards with acronyms written on them and kept moving them around in patterns that made some vague sense at a high level. Whenever a meaningful phrase can be reduced to a meaningless acronym, they do it. In other words, it sounds like it was written by their sales force. Not useful for serious hands-on systems architects.
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