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The Entrepreneurial Instinct: How Everyone Has the Innate Ability to Start a Successful Small Business Hardcover – September 11, 2012


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The Entrepreneurial Instinct: How Everyone Has the Innate Ability to Start a Successful Small Business + From Idea to Success: The Dartmouth Entrepreneurial Network Guide for Start-Ups
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Product Details

  • Hardcover: 224 pages
  • Publisher: McGraw-Hill; 1 edition (September 11, 2012)
  • Language: English
  • ISBN-10: 0071797424
  • ISBN-13: 978-0071797429
  • Product Dimensions: 6.4 x 0.9 x 9.2 inches
  • Shipping Weight: 15.2 ounces (View shipping rates and policies)
  • Average Customer Review: 4.7 out of 5 stars  See all reviews (66 customer reviews)
  • Amazon Best Sellers Rank: #319,936 in Books (See Top 100 in Books)

Editorial Reviews

Review

"This book nails it.  It pinpoints the mind, spirit and thought process of an entrepreneur and explains how a guy like me can have ADHD, struggle in school and STILL retire at 49. It's a must read for anyone who wants to create their own luck in life." - Jim Halpin, former CEO Comp USA, former President of Homebase & BJ's Wholesale.

"The Entrepreneurial Instinct is a must read for anyone aspiring to excel by challenging conventional wisdom and rolling with the punches to do what comes naturally."  - Ajay Banga, President & CEO, MasterCard Worldwide

"Illuminating and rich case based insights into the physiology that drives entrepreneurial risk-taking and decision-making."  - Ian MacMillan, Professor of Entrepreneurship, Director of Sol C. Snider Entrepreneurial Research Center, The Wharton School

"I couldn't put this book down.  The author does an outstanding job drilling down to unearth exactly what allows some to risk life and limb to create something of value, a feat that should ignite interest in many. Highly recommended reading." - Robert DiRomualdo, Former Chairman & CEO Borders Group, Former CEO Hickory Farms

"This book gets rid of the last excuse of the would-be entrepreneur: fear. The Entrepreneurial Instinct helps you take smarter risks with less angst. It obliterates a lot of the conventional wisdom around entrepreneurship, and shows what it really takes to succeed." - Kimberly Weisul, Inc Magazine

About the Author

Monica Mehta is an investor, author and sought after expert on small business and finance topics. She brings 15 years of hands-on experience as an operator of multi-million dollar consumer businesses and advisor to hundreds of entrepreneurs.  She is currently a Managing Principal at Seventh Capital, a New York based investment firm.  She also writes a regular small business column for Bloomberg Businessweek and appears on-air as a finance expert for Fox News, Fox Business, ABC News and MSNBC.She is a graduate of the Wharton School of the University of Pennsylvania.

More About the Author

Monica Mehta is a sought after small business and finance expert with 15 years of hands-on experience as an investor, operator of multi-million dollar consumer businesses and advisor to hundreds of entrepreneurs. Monica is currently a Managing Principal at Seventh Capital, a New York based investment firm, where she is actively involved with the day-to-day operations of portfolio companies. She is a frequent contributor for Bloomberg BusinessWeek, INC Magazine, Fox Business, Fox News, Bloomberg Television, ABC News and MSNBC. She is a graduate of the Wharton School of the University of Pennsylvania.

Customer Reviews

This book has some unique insights and was a very entertaining read.
ZR13
This book is an excellent resource if you are looking to become an entrepreneur and start your own business.
Geets
This book is terrific, really a "must read" for anyone thinking of starting a business.
Rob

Most Helpful Customer Reviews

8 of 8 people found the following review helpful By Ash D on September 3, 2012
Format: Hardcover
Being one of the founders of a business which has grown to become the largest in our industry in the world, we know few things about developing a successful business.
Some of the success traits such as deciding on your dream, will to win, taking calculated risks and never, never, never give up are the same traits which enabled Will Kellogg, Howard Johnson and Warren Bechtel to build world class businesses. Monica articulates these traits brilliantly in her book. Kudos to Monica for giving us the facts, vision and a road map to achieve our dreams.
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7 of 7 people found the following review helpful By BMK on September 3, 2012
Format: Hardcover
This book helped me go through the basics of starting up a company, it helped me clear up simple ideas with a few basics questions.
It's diversity of topics and the arrangement of them, make it very simple to follow.
Great book, very happy with it, i'll certainly go back to it as my company goes.
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6 of 6 people found the following review helpful By Ted Kim on September 2, 2012
Format: Hardcover
The author debunks certain myths associated with entrepreneurial activity and provides both inspiring and encouraging insight to starting one's own business. This book is a must read for entrepreneurs as well as those aspiring to become successful business owners.
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6 of 7 people found the following review helpful By R. Varma on September 4, 2012
Format: Hardcover
Read some of the chapters on amazon. So far, this book is hitting all the right notes. As an entrepreneur, I know, staying the course makes all the difference. An excellent idea, a winning business case, the gut feeling that you can make it. All winning ingredients. However, without that attitude to just jump in, nothing gets baked. I am waiting to read the rest of the book. Very encouraging & positive. I need this especially when people cite everything from the economy to the politics, as to why this is not the right time to vest in a new business venture, here is a breath of fresh air. Will update the review with more feedback after I complete the book. So far all stars are bright.
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3 of 3 people found the following review helpful By Earle Hager / The Neutrino Donut, LLC on September 7, 2012
Format: Hardcover
In her book, Monica spends a great deal of time discussing the entrepreneurial mindset, shedding light on the personality traits and risk types of these practitioners. Even with the many 'rags to riches' stories entrepreneurs share, a key aspect was their decision to not seek risk adverse opportunities in their lives. From whatever stage in their lives these folks decided to create their own opportunities, they were determined to go back in and try another idea if the current one failed.

The book is refreshing insight into the process, providing both entrepreneurial mindset discussions along with how to advice on developing a start-up. What is interesting in the discussion on start-up development is the acceptance of risk takers in the corporate environment as service providers. Rather than evaluate start-ups on their infrastructure, they are evaluated on their capabilities of providing services.

For those who view entrepreneurs or themselves as lucky or gifted, my view is 'fortune favors the bold' and this characteristic is key to success.

I highly recommend this book for the author's insight into the entrepreneurial mindset and processes. It is a key part of the discussion of the development of a culture of entrepreneurship.
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3 of 3 people found the following review helpful By VINNY YOUNG on September 4, 2012
Format: Hardcover
The Lord has given each and everyone all the abilities required to succeed in any field we choose to do so. The author has done incredible job and revealed this truth in simple language as to how we all can go within ourselves and charge our self to achieve success.
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2 of 2 people found the following review helpful By LB on November 2, 2012
Format: Hardcover
As someone who is constantly exploring the possibility of starting my own business, this book was extremely insightful and provided a clear framework for overcoming my hesitations. Mehta narrows in on the risks and inhibitors that are holding me back, giving me fresh perspective and renewed inspiration to tackle my business plan and make my venture a reality. The Entrepreneurial Instinct's unique foray into the impact of brain science is fascinating, and I envision would be valuable to seasoned entrpreneurs and anyone interested in the intersection between cognitive science and business. Mehta's writing is concise, conversational and weaves in compelling case studies to highlight her thesis. I learned a lot and expect to refer back to this book often!
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2 of 2 people found the following review helpful By Meghna Rao on September 21, 2012
Format: Hardcover
As a small business owner and business school graduate, this book clearly addresses the missing pieces you do not learn in any business school course. The way we think, feel, act and the physiology of our bodies has so much to do with our decisions and choices and this book is a must-buy and must read.
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