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The Entrepreneurial Instinct: How Everyone Has the Innate Ability to Start a Successful Small Business Hardcover – September 11, 2012
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"The Entrepreneurial Instinct is a must read for anyone aspiring to excel by challenging conventional wisdom and rolling with the punches to do what comes naturally." - Ajay Banga, President & CEO, MasterCard Worldwide
"Illuminating and rich case based insights into the physiology that drives entrepreneurial risk-taking and decision-making." - Ian MacMillan, Professor of Entrepreneurship, Director of Sol C. Snider Entrepreneurial Research Center, The Wharton School
"I couldn't put this book down. The author does an outstanding job drilling down to unearth exactly what allows some to risk life and limb to create something of value, a feat that should ignite interest in many. Highly recommended reading." - Robert DiRomualdo, Former Chairman & CEO Borders Group, Former CEO Hickory Farms
"This book gets rid of the last excuse of the would-be entrepreneur: fear. The Entrepreneurial Instinct helps you take smarter risks with less angst. It obliterates a lot of the conventional wisdom around entrepreneurship, and shows what it really takes to succeed." - Kimberly Weisul, Inc Magazine
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Top Customer Reviews
Some of the success traits such as deciding on your dream, will to win, taking calculated risks and never, never, never give up are the same traits which enabled Will Kellogg, Howard Johnson and Warren Bechtel to build world class businesses. Monica articulates these traits brilliantly in her book. Kudos to Monica for giving us the facts, vision and a road map to achieve our dreams.
It's diversity of topics and the arrangement of them, make it very simple to follow.
Great book, very happy with it, i'll certainly go back to it as my company goes.
The book is refreshing insight into the process, providing both entrepreneurial mindset discussions along with how to advice on developing a start-up. What is interesting in the discussion on start-up development is the acceptance of risk takers in the corporate environment as service providers. Rather than evaluate start-ups on their infrastructure, they are evaluated on their capabilities of providing services.
For those who view entrepreneurs or themselves as lucky or gifted, my view is 'fortune favors the bold' and this characteristic is key to success.
I highly recommend this book for the author's insight into the entrepreneurial mindset and processes. It is a key part of the discussion of the development of a culture of entrepreneurship.
Most Recent Customer Reviews
Perfect find and highly recommend this book. Refer to it all the time and has great advice!!Published 10 months ago by Heather Quigley
The book was a nice light read with some interesting ideas and insights. Had a nice motivational touch as well.Published 16 months ago by Wamba1
Well written book. Tells it from the heart.
Anyone wishing to have their own business should read this book as it is very inspirational. Read more
Monica Mehta, in "The Entrepreneurial Instinct" excells at teaching the survivor skills that every entrepreneur needs to have, yet cannot learn in a classroom or from popular... Read morePublished on September 20, 2013 by Scott Martin
Book is great. Forced reviews are a waste of my time. I would review more stuff if Amazon didn't force me to waste time writingPublished on August 20, 2013 by Craig C. Evarts
Well written book, focuses a lot on staying the course and ho wit makes all the difference. My only complaint is a lot of Rah-Rah inspirational stories, which you've probably heard... Read morePublished on July 28, 2013 by Ty Nelson
This wonderful book not only offers a wealth of inspiration for those who are starting their own businesses, but also looks in depth at the success traits and risk types of... Read morePublished on July 24, 2013 by Dorie Clark