Did you know that the stock market had reached a "permanently high plateau" in October 1929? You would have thought so, had you listened to the experts back then. Christopher Cerf and Victor Navasky of the "Institute of Expertology" have made it their mission to compare the actual statements of professional prognosticators with the events following their predictions. Knowing better than to comment directly, they let the reader decide about the (ahem) reliability of the experts.
Brilliantly organized, using the categories of Adler's "Outline of Knowledge," The Experts Speak will educate the naive and entertain the cynical with its thousands of well-documented quotes by wise men and women, from Aristotle ("The brain is an organ of minor importance") to Albert Einstein ("There is not the slightest indication that [nuclear]energy will ever be obtainable"). Concise, well-written descriptions of the events that actually happened--usually at variance with informed opinion--add to the dry humor. If you've always wanted to be a self-assured talking head, The Experts Speak will make you an authority on definitive misinformation. --Rob Lightner
From Library Journal
A revised and expanded version of the 1984 original, The Experts Speak collects hundreds of the dumbest predictions ever made by newspapers, critics, and business executives such as an L.A. surgeon's assessment that "smoking has a beneficial effect," a Decca Records exec's brainstorm that "groups of guitars are on their way out" after auditioning the Beatles, and BusinessWeek's insistence that the "Japanese auto industry isn't likely to carve out a big share of the market for itself." Silly, but lots of fun.
Copyright 1999 Reed Business Information, Inc.