Out of Print--Limited Availability.
Have one to sell? Sell on Amazon
Flip to back Flip to front
Listen Playing... Paused   You're listening to a sample of the Audible audio edition.
Learn more
See this image

The Fertile Ground Manual Paperback – April 20, 2011


See all formats and editions Hide other formats and editions
Amazon Price New from Used from
Paperback
"Please retry"

Best Books of the Year
See the Best Books of 2014
Looking for something great to read? Browse our editors' picks for 2014's Best Books of the Year in fiction, nonfiction, mysteries, children's books, and much more.
NO_CONTENT_IN_FEATURE

Best Books of the Month
Best Books of the Month
Want to know our Editors' picks for the best books of the month? Browse Best Books of the Month, featuring our favorite new books in more than a dozen categories.

Product Details

  • Paperback: 64 pages
  • Publisher: CreateSpace Independent Publishing Platform (April 20, 2011)
  • Language: English
  • ISBN-10: 1461107008
  • ISBN-13: 978-1461107002
  • Product Dimensions: 8 x 0.1 x 10 inches
  • Shipping Weight: 3.2 ounces
  • Average Customer Review: 4.2 out of 5 stars  See all reviews (9 customer reviews)
  • Amazon Best Sellers Rank: #1,979,542 in Books (See Top 100 in Books)

Editorial Reviews

About the Author

Ben Altadonna understands chiropractors and their longing desire to succeed by creating and maintaining value in their practice. His experience and advice helps them go beyond their goals and dreams. Find out more about Ben Altadonna at benaltadonna.com Ben Altadonna's celebrity status in the direct response marketing world has enabled him to charge $21,500 per day for one on one consulting and he has become one of the "who's who" of the marketing world. Currently Altadonna's company "ChiroTrust" publishes 3 health related newsletters with a national subscribership exceeding 160,000. He also founded "ChiroTrust™"... "Done For You" practice marketing for Doctors of Chiropractic. ChiroTrust™ creates, implements, and manages virtually all new patient systems for doctors so that they focus on caring for patients and enjoying their time off without the worry of where their next patient is coming from.

Customer Reviews

4.2 out of 5 stars
Share your thoughts with other customers

Most Helpful Customer Reviews

Format: Paperback Verified Purchase
Ben has a well written and easy to use manual that all new graduates should have. In fact, I believe that this should be taught in every chiropractic school in the nation.
Comment Was this review helpful to you? Yes No Sending feedback...
Thank you for your feedback. If this review is inappropriate, please let us know.
Sorry, we failed to record your vote. Please try again
Format: Paperback
Dr. Altadonna presents a pragmatic approach to providing patients with an exceptional clinical experience, while bringing chiropractic into the mainstream of modern healthcare. A must read if you want to not just survive, but thrive in the era of the "Affordable" Care Act!
Comment Was this review helpful to you? Yes No Sending feedback...
Thank you for your feedback. If this review is inappropriate, please let us know.
Sorry, we failed to record your vote. Please try again
By Eric Bengel on December 3, 2013
Format: Paperback
Loved the book. Would recommend it to all doctors of chiropractic. Thanks for an insightful guide to getting more referrals.
Comment Was this review helpful to you? Yes No Sending feedback...
Thank you for your feedback. If this review is inappropriate, please let us know.
Sorry, we failed to record your vote. Please try again
Format: Kindle Edition
I'm a chiropractic intern about to graduate. I've been looking for a no BS book based on principles to succeed in a clinical practice that addresses the other side of the equation that is business/marketing that none of us want to talk about. This is it. Principles on how to do it right. Dr Altadonna covers human behavior, pre-existing markets, what repels away or keeps people coming back because they genuinely WANT to, not because they agreed to pay in advance or were scared into long term care. He takes a refreshing and very objective look at the profession and everything we are doing wrong (pushing subluxation, long ROF, unprofessional attire, spinal screenings) and is able to show you how to make this work to your advantage. You can make what other chiropractors are doing wrong work to your personal advantage and at the same time start to turn the public's perception about chiropractic into something positive. It starts here with this book and what Ben and his group are doing at the Practice Building Alliance. The PBA should be mentioned in every chiropractic business class in the country, and this book provided for every student about to open his or her practice. That alone would start to make an impact. Read it then pass it on to others!!!!!
Comment Was this review helpful to you? Yes No Sending feedback...
Thank you for your feedback. If this review is inappropriate, please let us know.
Sorry, we failed to record your vote. Please try again
0 of 1 people found the following review helpful By drburtondc on March 11, 2014
Format: Paperback Verified Purchase
A great source of informatuon for any practituoneer and staff for patient management, patient retentuon, and much more for the ofice
Comment Was this review helpful to you? Yes No Sending feedback...
Thank you for your feedback. If this review is inappropriate, please let us know.
Sorry, we failed to record your vote. Please try again

More About the Author

Ben Altadonna understands entrepreneurs and their longing desire to succeed by creating and maintaining value in the market place. His experience and advice helps them go beyond their goals and dreams.

Ben's success, and celebrity status in the direct response marketing world has enabled him to charge $21,500 per day for one on one consulting and hang out with all the "who's who" of the marketing world.

Using strategies that Ben himself has either invented or perfected, Ben currently consults with doctors, manufacturers, vendors, information marketers, seminar promoters and consultants

"I can show small -medium companies; those doing $50,000 - 50 Million per year or more, how to dramatically increase sales fast... provided their willingness to heed my advice."

Currently Ben's company "Altadonna Communications, Inc." publishes 3 health related newsletters with a national subscribership exceeding 195,000.

Ben also founded ChiroTrust... "Done For You" practice marketing for Doctors of Chiropractic.

For more information go to www.BenAltadonna.com

What Other Items Do Customers Buy After Viewing This Item?