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The Future of Analytics: the trends, the implications, and who will lead [Kindle Edition]

John E. Brennan
4.0 out of 5 stars  See all reviews (1 customer review)

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Book Description

The Future of Analytics: a reasoned forecast of the science of dividing subjects into all relevant internal and external components for the purpose of describing them, understanding them, and making logical decisions based on them.

This work is based on more than a year of research and writing. It examines futures research and then applies futures research methodologies to the subject of analytics, an emerging art and science governing the interaction of humans and information. It explores the trends affecting the future of analytics. The book identifies and discusses the implications of these trends on the processing of information and analytics. The book will explore how the trends create different work roles in the marketplace. A separate chapter examines the applications of analytics in different aspects of our lives. The final thoughts of the book focus on who will lead the future of analytics and how to prepare for this future environment. The volume also includes two approaches to assessing the future of analytics within individual organizations.

Table of Contents:
Chapter 1: Thinking about The Future
Chapter 2: Trends
Chapter 3: Implications
Chapter 4: Actors
Chapter 5: Applications
Chapter 6: Who Will Lead?
Chapter 7: Prepare
Appendix: Signposts for the future of analytics

People, Companies, and Products Discussed:
AOL/Time Warner
Bruner, Robert
Carnegie Mellon
Davenport, Thomas
Deals from Hell
Dweck, Carol
Edison, Thomas
Frantz, Gene
Friedman, George
Friedman, Thomas
Fukuyama, Francis
Functional Magnetic Resonance Imaging
J. R. Simplot
Kalafatis, Themos
Kobielus, James
Lehman Brothers
Levitt, Steven
life analytics
Linden Lab
Merrill Lynch
Miller, George
Minsky, Marvin
Northern Rock
Pew Center on the States
Rosenberg, David
Schumpeter, Joseph
Second Life
Stutzman, Fred
Texas Instruments
The Next 100 Years
The Numerati
The World Is Flat

Besides nature, the most creative and destructive force in the world is the human brain. Our ability to think sets us apart from any other force on the planet. It has allowed us to explore the universe. It has enabled us to form complex civilizations, turn basic natural resources into innovative technologies, and begin to understand fundamental laws about how life works. Yet often our ability to think fails us; it fails us with its imperfections. We can be emotionally persuaded to ignore data; there are some concepts and systems we cannot yet understand; and we suffer from a variety of physical limitations. While the transformations in our thinking and understanding have evolved over several millennia, we find ourselves in the 21st century at the beginning of a grand transformation in individual and human knowledge. In this century we have the potential to connect every member of the planet in communication; measure anything, anywhere, at any level of detail, in real-time; and instantly analyze vast volumes of data almost as easily as plants perform photosynthesis.

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Product Details

  • File Size: 1224 KB
  • Print Length: 90 pages
  • Publisher: Song Bird Hill Media; 1st edition (May 11, 2010)
  • Sold by: Amazon Digital Services, Inc.
  • Language: English
  • ASIN: B003LY48D2
  • Text-to-Speech: Enabled
  • X-Ray:
  • Lending: Enabled
  • Amazon Best Sellers Rank: #661,526 Paid in Kindle Store (See Top 100 Paid in Kindle Store)
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Most Helpful Customer Reviews
4.0 out of 5 stars Life analytics December 25, 2013
Format:Kindle Edition|Verified Purchase
Life analytic sis the phrase that I take with me after reading this book. The future is making a lot of changes in the way we live, so what a perfect way of anticipate this changes than by reading books like this,
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More About the Author

I have also produced a series of short audio stories for children, which are available as MP3 downloads at


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