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The Gawker Guide to Conquering All Media Hardcover


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Product Details

  • Hardcover: 192 pages
  • Publisher: Atria Books (October 2, 2007)
  • Language: English
  • ISBN-10: 1416532994
  • ISBN-13: 978-1416532996
  • Product Dimensions: 9.5 x 7.6 x 0.7 inches
  • Shipping Weight: 1.2 pounds (View shipping rates and policies)
  • Average Customer Review: 3.9 out of 5 stars  See all reviews (8 customer reviews)
  • Amazon Best Sellers Rank: #2,848,303 in Books (See Top 100 in Books)

Customer Reviews

3.9 out of 5 stars
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Now I pass it forward and recommend circulating it through your offices.
Elizabeth
What they did do, however, was to promote it in their trademark pithy style in the exact same manner as they would if it *had* been a book of substance.
D. Hobby
Still a good buy with laugh out loud moments,and decent info (especially the book section)... though I'd get it used if I had the chance.
Estro_generation

Most Helpful Customer Reviews

38 of 42 people found the following review helpful By D. Hobby on October 1, 2007
Format: Hardcover Verified Purchase
I am so, so disappointed with this book.

There are not many books that I will pre-order. But given how smart, timely and successful Nick Denton's family of blogs are, ther was no way I was going to let this book go unread. I wanted my copy ASAP. Pre-ordered and even went for the fast shipping.

Boy, did I learn a lesson. It'll be a long time before I pre-order a book again, no matter who it is by.

(Maybe the fact that even the editorial review had to be written by a dead guy should have tipped me off.)

Granted, it is funny at times, and predictably snarky. But otherwise, it has absolutely no redeeming value. It is merely a (shallow) parody of a business book. Granted, Gawker never promised it would be a book of any substance. What they did do, however, was to promote it in their trademark pithy style in the exact same manner as they would if it *had* been a book of substance.

It is rather like showing up at a pancake dinner, paying, waiting in line, and getting a single pancake for your $9.95.

"But sir, the sign *did* say 'pancake' dinner..." would be the accurate but disingenuous reply.

There is absolutely nothing there that might teach you how the Most Successful Blogger in the World thinks. In fact, this book may very well be an extremely clever joke designed to extract a huge paycheck (as if Denton needed it) from the Gawker readers without in fact revealing anything of substance at all. That would be in line with Denton's history of brilliant thinking, and be a totally in-character respone to the hyperattention placed on him by the blogging world.

As a 50-click+ per day Gawker reader, I feel quite used. The sad thing is, there is a fantastic, must-read book to be written from Gawker's amazing run.
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20 of 21 people found the following review helpful By E. C. David on October 7, 2007
Format: Hardcover
Gawker owns the online blog universe. Well-written, off-kilter, intelligent writing about the Media world of New York - it's a website I check several times a day. So you can imagine my frustration with this book of theirs. Substanceless is perhaps the best way to describe it. It's a joke about media but none of the jokes hit. It attempts to give some information as well but almost all of it is advice from the perspective of that thick-rimmed glasses-wearing intern who always seemed to pick fights with everyone at your company. I rather get punched in the face than reread this book.
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4 of 8 people found the following review helpful By Estro_generation on October 15, 2007
Format: Hardcover
Gawker=snark, and this book does not disappointed in that department.I originally bought this as a way to superficially explore the industries I would be dealing with (i.e. film, movie, mag) in my new job. Since I am fairly new to media, I knew the book would have something in the way of advice to offer me. After reading the first chapter on the book industry and finding it surprisingly accurate , I was sold. However, as with most books these days, especially in the non-fiction genre, all the good stuff is packed in the front. As I read through the sections on radio and New Media I kind of felt as if they were phoning it in when it came to the snark. Even with the little knowledge i have of these two industries I still can tell filler when i see it. Maybe someone had a blog to write and handed off to an intern.." YOU! SNARK!NOW!" Who knows. Still a good buy with laugh out loud moments,and decent info (especially the book section)... though I'd get it used if I had the chance.
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1 of 6 people found the following review helpful By P. Feder on October 21, 2007
Format: Hardcover
Some great lines and some great ideas! ("Which Mag Should You Be Running?" page 59 ... was fun.)This will be very helpful in my current job search.
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