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Steve delivers a cogent and generous synthesis of so many of the big ideas changing the way we live and work today.
Seth Godin, author of The Icarus Deception
As the world moves from the industrial era to the digital age, power is shifting and fragmenting. Power is no longer about might and ownership — power in a digital world is about access.
The Great Fragmentation is a business survival manifesto for the technology revolution. As entrepreneurs and startups enabled by access to technology become genuine threats, existing businesses need to understand how to position themselves to survive and thrive.
Author Steve Sammartino shows how changes such as gamification, crowdfunding, crypto currency, 3D printing, social media, mash-up culture and artisanal production will forever influence business and the way we live our lives.
This book combines insights from anthropology, culture, technology and commerce to provide both corporations and entrepreneurs with a long-term playbook for the future of work, life and business in the digital era.
Discover why the future of business is small.
STEVE SAMMARTINO had his first startup before the age of 10, running an organic egg farm in the 1970s before the words ‘organic’ or ‘startup’ had been invented. He now travels the world helping companies transition from industrial era thinking to the digital age. He is an expert on the shift to the digital and connected economy, and loves helping people make sense of it all. Read Steve’s blog at www.stevesammartino.com
Fascinating insight into the future of business, communications and the changes we will all play a part in (knowingly and unknowingly). Read morePublished 5 days ago by Amazon Customer
This book is great. In a lot of ways this completely changed my thinking when it came to how I want to to interact and work in the world. Steve is a dynamic storyteller. Read morePublished 9 days ago by Amazon Customer
Steve Sammartino's insights of the future are absolutely eye opening. I am studying marketing and this book has given me loads of ideas. Read morePublished 1 month ago by John O'Malley
Sammartino has written a book that will be relevant for years. His ability to use stories that resonate means he can convey ideas clearly and allow you to use his gems in your own... Read morePublished 1 month ago by Amazon Customer
For all those wanting to understand what the future will look like, you must read this book! In the Great Fragmentation (and why the future of business is small), Steve Sammartino... Read morePublished 2 months ago by Mr William G Abbott
The future is unknown, but if you’re looking for a guide to keep you on track, this book is most likely one of the only things that may well get you there. Read morePublished 3 months ago by Nicola Farrell
Steve has a great view of the World around and an an uncanny ability to sum it up into brilliant Ah ha moments. Read morePublished 4 months ago by Chris Peters
A must read for entrepreneurs, and anyone interested in the future of business and where the world is heading towards. Read morePublished 4 months ago by amir
This is one of those rare business books which strikes a balance between challenging concepts and dragging my thinking forward, while providing information in a digestible,... Read morePublished 4 months ago by Sam Birmingham