Steve delivers a cogent and generous synthesis of so many of the big ideas changing the way we live and work today.
Seth Godin, author of The Icarus Deception
As the world moves from the industrial era to the digital age, power is shifting and fragmenting. Power is no longer about might and ownership — power in a digital world is about access.
The Great Fragmentation is a business survival manifesto for the technology revolution. As entrepreneurs and startups enabled by access to technology become genuine threats, existing businesses need to understand how to position themselves to survive and thrive.
Author Steve Sammartino shows how changes such as gamification, crowdfunding, crypto currency, 3D printing, social media, mash-up culture and artisanal production will forever influence business and the way we live our lives.
This book combines insights from anthropology, culture, technology and commerce to provide both corporations and entrepreneurs with a long-term playbook for the future of work, life and business in the digital era.
Discover why the future of business is small.
STEVE SAMMARTINO had his first startup before the age of 10, running an organic egg farm in the 1970s before the words ‘organic’ or ‘startup’ had been invented. He now travels the world helping companies transition from industrial era thinking to the digital age. He is an expert on the shift to the digital and connected economy, and loves helping people make sense of it all. Read Steve’s blog at www.stevesammartino.com
I've had the opportunity to listen to Steve talk about the lessons from this book first hand and it was a very enriching experience. Read morePublished 7 days ago by Raul
Feel like you missed the shift to digital this past few years? Steve Sammartino shares everything he learned after working in the marketing teams of big corporations as well as... Read morePublished 10 days ago by Ross Hill
Do yourself a favour, in your next team, exec or board meeting, pick up this book, open any page, select randomly any concept Steve writes about and discuss. Read morePublished 13 days ago by SYG
Steve Sammartino continuously makes what sound like rediculous predictions about the future. But he's proven time and again that his ability to accurately inform us on what the... Read morePublished 16 days ago by Luke Waldren
This book is a must read to broaden your view on the impact the web has on life as well as business and how small start ups can break through as a result of the digital world... Read morePublished 17 days ago by Chris Illman
Well worth reading this book from author Steve Sammartino. Steve covers a staggeringly wide array of ideas in an easy and approachable way. Read morePublished 17 days ago by Ed Cortis
If you don't know who Sammartino is yet you surely will soon (or search Super Awesome Micro Project now). Read morePublished 18 days ago by Michelle
The Great Fragmentation is one of those books you just can't put down once started. Steve Sammartino is one of those rare big thinkers who is also a great story teller. Read morePublished 18 days ago by Andrew Gunstone
The Great Fragmentation gives both practical tips and insight into complex trends in business. Steve really knows how to break intricate conceptual thoughts down, retaining the... Read morePublished 1 month ago by Sam