From Publishers Weekly
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A seminal business book that makes it fun to think. Helps the reader get beyond acceptance of 'generally accepted notions'.Published 25 days ago by G. Hughes
The book makes several interesting observations about the way research about businesses are done. To answer the question of what leads to success -- most people are satisfied by... Read morePublished 4 months ago by Chandan Dubey
"The Halo Effect: and the Eight Other Business Delusions that Deceive Managers" is best described as a series of mini-stories that depict ideas that are often overlooked by... Read morePublished 5 months ago by Luis
The Halo Effect: ... and the Eight Other Business Delusions That Deceive Managers by Phil Rosenzweig and published in 2007 by Free Press is a business management book critical of... Read morePublished 5 months ago by Brad A. Clark
This is a very, very good book. It dispels myths propagated by a lot of other business books and underscores the fact that there is no silver bullet in business; there is no "if... Read morePublished 8 months ago by Ngu Soon Hui
Rosenzweig tell all us scientists ask ourselves every time we read a business book - how could the heck they be so certain of that?? Read morePublished 9 months ago by Fãbio de Salles