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The Intentional Networker - Attracting more relationships, referrals & results in business [Kindle Edition]

Patti DeNucci
4.7 out of 5 stars  See all reviews (31 customer reviews)

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Kindle Price: $4.99
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  • Length: 274 pages
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Book Description

Winner of top honors in Non-Fiction -- Indie Reader Discover Awards 2012
Finalist - Foreword Book of the Year

Are you investing time and money to attend networking events? Are you meeting people and exchanging business cards, but not getting the results you want? Are you hesitant to network at all because it's unpleasant, frustrating, time-consuming, and ineffective? Many books on the topic of networking and business relationships encourage you to get out there, network as much as possible, and exchange dozens of business cards. Not so fast! Networking and business referral expert Patti DeNucci believes you could be trying too hard, networking too much, and doing so without enough planning and focus. What's more, you could be networking in the wrong places, with the wrong people, and in ways that could sabotage your reputation and your chances of attracting what you want. In response, Patti wrote The Intentional Networker: Attracting Powerful Relationships, Referrals & Results in Business, a book that teaches you a more holistic, purposeful, and effective approach to networking.

The book offers time-tested tips that will help you:

Network less while attracting more and better results
Maximize your networking success before you even set foot out the door
Experience the power of becoming more focused and selective
Learn how and why small details matter and are keys to your success
Discover insider secrets to giving and getting better referrals

Patti was inspired to write The Intentional Networker after spending nearly 25 years experiencing and observing how business people network and attempt to attract more connections, customers, relationships, and referrals. She paid close attention to what worked and what didn't: for her, for those who wanted her referrals and business, for her clients and colleagues, and for those she simply observed. Patti noticed that many people network in ways that aren't focused, effective, or memorable, and in many cases actually backfire or hurt their reputations.

This book is a must-read for:

Business owners, and entrepreneurs
Sales, marketing, and development professionals
Freelancers, consultants, and solopreneurs
Media and communications professionals
Job hunters, career changers, and those re-entering the business world
Recent graduates

The Intentional Networker offers stories, techniques, and tips gleaned from Patti's experiences as a respected communicator, entrepreneur, consultant, and connector. Nine strategically-ordered chapters provide a step-by-step approach to becoming a more focused, efficient, polished, and successful networker; one that is positively memorable, earns trust and respect, and in turn, attracts more relationships, referrals, and results in business.

Editorial Reviews


"The Intentional Networker" is a strongly recommended pick for anyone who wants to boost their business's networking power. - Midwest Book Review

Product Details

  • File Size: 357 KB
  • Print Length: 274 pages
  • Publisher: Rosewall Press (October 2, 2011)
  • Sold by: Amazon Digital Services, Inc.
  • Language: English
  • Text-to-Speech: Enabled
  • X-Ray:
  • Word Wise: Not Enabled
  • Lending: Enabled
  • Amazon Best Sellers Rank: #750,991 Paid in Kindle Store (See Top 100 Paid in Kindle Store)
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Customer Reviews

4.7 out of 5 stars
4.7 out of 5 stars
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Most Helpful Customer Reviews
5 of 5 people found the following review helpful
5.0 out of 5 stars The Intentional Networker September 30, 2011
An excellent must read for anyone, whether you are starting or have your own business, employed by someone else or retired. It is chock full of great tidbits of information that is very inspiring for all of us.
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4 of 4 people found the following review helpful
5.0 out of 5 stars Clear, Concise and Concrete Tips for Any Networker September 28, 2011
I have read many books on sales, circles of influence and networking, but this is the first that didn't drown me in rhetoric before giving me a few precious chunks of wisdom.
This book is all wisdom, all the time, and I thought it was a great use of my energy to read it.
It is obvious Ms. DeNucci does a great deal of networking and "walking the walk," because this book was well thought out and interesting to read with anecdotes that will resonate with anyone attempting to improve their skills.
Most importantly, to those of us with more interest than time; Ms. DeNucci gets to the point and always includes short lists of strategies that work. I recommend this book to anyone who has a passion, a cause, a product or business to promote, or simply wants to communicate with friends and family more constructively. - Kali' Rourke, Austin, Texas
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3 of 3 people found the following review helpful
5.0 out of 5 stars Great Networking Advice Everyone Can Use! October 19, 2011
I thoroughly enjoyed reading The Intentional Networker: Attracting Powerful Relationships, Referrals & Results In Business. I even took my time in doing so because I wanted to fully absorb all of the wonderful advice and frank talk Patti delivers. I think everyone can benefit from reading the book -- whether they are currently on the job hunt or not. These are life lessons, and they are lessons that precious few people have mastered.

Networking is hard. I know. Two years ago, I ventured out on my own as a communications/public relations consultant and had to learn how to network. I wish I had access to a book such as this when I began that journey. I live in Austin -- where Patti is based. I had heard of her but never had the opportunity to meet her or see one of her presentations on networking. When I finally did have that opportunity last year, I was blown away and found myself furiously scribbling down the tips she offered. More recently, she discussed this book at a meeting of the Austin chapter of the International Association of Business Communicators. Again, I was blown away and couldn't wait to read the book. It has not disappointed.

In this book, she covers everything from determining and building your personal brand to how to cultivate long-lasting business relationships. She also offers advice on how to say "no" when faced with an opportunity that isn't the right fit for you or that won't move you closer to your goals. I have a close friend -- who runs her own consulting business -- recently ask me for advice on what to say to a former client who kept trying to get free advice from her.
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3 of 3 people found the following review helpful
5.0 out of 5 stars Unleash Your Power and Authenticity in Networking September 30, 2011
Patti DeNucci does more than offer you brilliant strategies and tips on networking in her book. She gets to the heart of building business and personal relationships: being mindful in every project and with every contact. As an experienced networker, I appreciate how she embeds her techniques in authenticity, ethical behavior, and purpose.

Both the inexperienced and experienced networker will find this book useful. It is quick and clear reading, with plenty of practical exercises and thought provokers. A key focus is the 80/20 principle, getting 80 percent of your results from 20 percent of your efforts. Applying the principle to relationships and networking, this principle, DeNucci makes business connections more meaningful--and productive. She also helps you find "your people," the trusted and competent people you want to work with, who truly understand that networking means you must give as well as receive. You will find tips for banishing time wasters and toxic situations and people, and you will learn how to select and leverage events and opportunities that align with your goals. You will get advice on how to get feedback about your services and referrals as well as how to build and continually update your database of contacts.

The Intentional Networker explores how to manage difficult situations and people with grace and professionalism. DeNucci's approach to creating policies and boundaries around relationship building is just plain stellar.

What I love about this book is that it emanates from a successful, respected networker who understands that networking isn't just about sales. DeNucci does not equate herself with an elevator speech, nor does she see branding a panacea for building a business or making lasting partnerships.
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3 of 3 people found the following review helpful
5.0 out of 5 stars LOVE this book! October 30, 2011
I have to admit I've often felt a little intimidated by networking. Let's face it, walking into a room full of strangers, armed with a fist full of business cards can feel awkward. I often attended these events without any real clarity on what I was trying to accomplish; but The Intentional Networker by Patti DeNucci has not only given me a game plan but also given me a new set of tools to define & refine who I am and what I want,(vision, intention & goals). Patti DeNucci also gives great advice on how to handle what happens AFTER the networking event is over. How to establish boundaries & policies that protect you from giving away all your resources for free.... for the sake of networking. The bottom line... it's QUALITY vs QUANTITY when it comes to networking, building and nurturing relationships with "your people" and ultimately having the business and life you desire. I highly recommend The Intentional Networker! - Cynthia Marshall, Austin TX
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Most Recent Customer Reviews
5.0 out of 5 stars Tried it. It works. I'm grateful!
Patti DeNucci knows her stuff, and she knows how to share it with those of us for whom networking is an uncomfortable chore. Read more
Published 10 days ago by Michael L Robertson
5.0 out of 5 stars Five Stars
Great book! Great tips! If you need to network your business, this is an excellent resource!
Published 1 month ago by Stacey
5.0 out of 5 stars I found The Intentional Networker very helpful. Everyone knows ...
I found The Intentional Networker very helpful. Everyone knows networking is important. Structuring your networking efforts and how to effectively interact with "your... Read more
Published 3 months ago by Alan Draper
5.0 out of 5 stars Five Stars
Published 8 months ago by Amazon Customer
5.0 out of 5 stars Very helpful
I know Patti DeNucci personally, so writing this review seems awkward. That being said, this is a great bool... Read more
Published 23 months ago by DonC
5.0 out of 5 stars Only read this if you're serious about building a strong network
The Intentional Networker, Attracting Powerful Relationships, Referrals and Results in Business proved to be an excellent surprise. Read more
Published on April 29, 2013 by Melissa Lombard
3.0 out of 5 stars book
lengthy but pertinent to the subject. Really makes one think about the process and hone in to what is important
Published on March 5, 2013 by Amazon Customer
5.0 out of 5 stars Setting Intentions
Patti DeNucci's book was an excellent reminder about having clarity on networking activities. I chose more carefully where I will invest my time and money to connect with my... Read more
Published on February 7, 2013 by Connie
5.0 out of 5 stars Re: The Intentional Networker book
I would like to say that I am very pleased about The Intentional Networker by Patti DeNucci. Before I read this book I was struggling at a business opportunity I joined called... Read more
Published on January 27, 2013 by FranciscoNET
5.0 out of 5 stars Wonderful resource
Wonderful book - I am using it to inspire a class of college-level business students. Delightful tips and insights into knowing yourself and offering your best to others. Read more
Published on January 16, 2013 by Liz A
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More About the Author

Patti DeNucci is a networking and connections expert and owner of DeNucci & Co., a referral and resource firm that skillfully matches members of her exclusive network of freelancers, experts, and resources to businesses and organizations that need their expertise. During more than 20 years as a business owner, Patti has worked with more than 1,000 companies, organizations, and individuals, generated millions of dollars in revenue for members of her referral network; and attended, facilitated, and presented at thousands of networking and business events. When Patti isn't making and attracting spot-on referrals or networking with intention, she is teaching others how to do the same via consulting, speaking, and supporting publications and products.


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