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The Little Black Book of Innovation: How It Works, How to Do It [Kindle Edition]

Scott D. Anthony
4.1 out of 5 stars  See all reviews (25 customer reviews)

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Book Description

Innovation may be the hottest discipline around today—in business circles and beyond. And for good reason. Innovation transforms companies and markets. It’s the key to solving vexing social problems. And it makes or breaks professional careers. For all the enthusiasm the topic inspires, however, the practice of innovation remains stubbornly impenetrable.

No longer. In The Little Black Book of Innovation, long-time innovation expert Scott D. Anthony draws on stories from his research and field work with companies like Procter & Gamble to demystify innovation. In his trademark conversational and lively style, Anthony presents a simple definition of innovation, breaks down the essential differences between types of innovation, and illuminates innovation’s vital role in organizational success and personal growth.

This unique hybrid of professional memoir and business guidebook also provides a powerful 28-day program for mastering innovation’s key steps:

• Finding insight
• Generating ideas
• Building businesses
• Strengthening innovation prowess in your workforce and organization

With its wealth of illustrative case studies and vignettes from a range of companies around the globe, this engaging and potent playbook is a must-read for anyone seeking to turn themselves or their companies into true innovation powerhouses.

Editorial Reviews


“Great wit and insight" — The Economic Times

“Highly recommended.” — Choice magazine

“Innovation knowledge is locked up in relatively dense books or in people's heads. [Anthony] makes innovation more accessible, to help readers realise their full potential.” — Engineering and Technology Magazine

“This book is insightful, with actionable tips to increase an organisation’s innovation capacity. It is easy and essential reading for business leaders and their teams.” — Business Executive

“The core of the book is a very practical 28-day programme on innovation. Anthony cuts through much jargon and sums up the key ideas and imperatives for those who wish to innovate. Written in a light-hearted and sometimes humorous style, it also draws on the authors own innovation journey including some early failures.” — The Irish Times

“This ‘little black book’ is a quick-read how-to book that boils down the principles of innovation to discreet ideas anyone can understand,” — BizEd

The Little Black Book of Innovation is one of the most thought-provoking business books I’ve read recently, one of those “whacks on the side of the head” that one needs from time to time.” — Business Standard

“At just 304 pages and about 6-by-9 inches in size, you can easily take this book places—and it may do the same for you.” — Directorship

"Powerful for a team, this is the kind of book that can help a group of people start producing innovative ideas…" — 800 CEO READ

About the Author

Scott D. Anthony is the managing director of Innosight, a global strategic innovation consulting and investment firm. He is the head of Innosight’s Asian headquarters in Singapore. He has worked with clients ranging from national governments to companies in industries as diverse as healthcare, telecommunications, consumer products, and software. He has authored The Silver Lining and coauthored Seeing What’s Next and The Innovator’s Guide to Growth.

Product Details

  • File Size: 964 KB
  • Print Length: 304 pages
  • Publisher: Harvard Business Review Press (December 20, 2011)
  • Sold by: Amazon Digital Services, Inc.
  • Language: English
  • ASIN: B006VFJJR8
  • Text-to-Speech: Enabled
  • X-Ray:
  • Lending: Not Enabled
  • Amazon Best Sellers Rank: #238,543 Paid in Kindle Store (See Top 100 Paid in Kindle Store)
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Customer Reviews

Most Helpful Customer Reviews
21 of 22 people found the following review helpful
5.0 out of 5 stars One for the masses December 26, 2011
Format:Hardcover|Verified Purchase
I manage a team of individuals in a very large organization and I have been waiting for a book like this for a very long time. For the serial innovator, this book may be a little light, but for individuals and teams wanting to get with the program or are being cajoled into innovation initiatives, I can't think of another simpler or more practical primer than this. While I found a few spots that I thought were corny in there, this is something that I will not hesitate to recommend for entire teams and organizations as a synthesis on innovation and a starting point in their innovation journey. It is an easy read and it was hard to put down. Even if only one internal/non-commercial idea is identified and implemented within an organization using the practical tools and simple exercises in the second part of the book, one would have thousand-folded their investment. And I am only looking at it from an internal cost center perpective. I see strong potential here for pervasive transformation of individuals, teams, and organizations if used systematically.
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17 of 19 people found the following review helpful
I have read and reviewed all of the other books that Scott Anthony has authored or co-authored and think this is the most valuable...thus far. In ways and to an extent even Clay Christensen hasn't, Anthony has embraced his reader and said, in effect, "I am now going to share with you everything I have learned about what innovation is...and isn't, what it does...and doesn't do, and how you can master the skills of innovative thinking." He immediately establishes a direct and collegial rapport with his reader and then sustains it throughout the lively and eloquent narrative.

Although his book is technically not a memoir, Anthony draws heavily on his own experience, sharing anecdotes from defining moments and memorable relationships throughout his "personal innovation journey" that "began in earnest" during an airline flight more than a decade ago. He was carrying with him and began to read a copy of Christensen's The Innovator's Dilemma. He was among the students enrolled in an experimental course ("Building a Sustainably Successful Enterprise") at Harvard Business School taught by Christensen. Thus began a personal as well as professional relationship with him that continues to this day. Anthony's aforementioned "journey" since that day (October 20, 2000) enabled him to learn "the truth" about innovation (especially from academic researchers who have "decoded" many of its mysteries") that has prepared him well to help each of his readers to embark on a comparable journey. As he explains,

"Much of this learning is out of reach for the layperson. It is locked up in books that are too dense, or even worse, it is locked up in the heads of individuals.
Read more ›
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8 of 8 people found the following review helpful
5.0 out of 5 stars Highly recommended! January 13, 2012
I don't work for a big company, so when someone recommended I read this book I was a bit skeptical. But I am glad I read it. The book is very accessible, and can be put into action immediately. And I think the point the author makes about innovation being a challenge everyone faces is spot on. I feel much more confident that I am going to "do something different that has impact." Highly recommended!
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2 of 2 people found the following review helpful
5.0 out of 5 stars A must read for all levels of innovators September 17, 2012
By Ken Lee
Format:Hardcover|Verified Purchase
Scott Anthony democratizes secrets to innovation, summarizing the principles and thought processes required for a successful innovation regardless of the industry that you are in.
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2 of 2 people found the following review helpful
5.0 out of 5 stars Innovation for everybody August 19, 2012
By Patrick
Format:Kindle Edition|Verified Purchase
This Scott Anthony book is not just a book, it's an innovation workshop for your mind. Irrespective of your gender, location, position or status, there are valuable lessons to be learned.The Little Black Book of Innovation: How It Works, How to Do It
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1 of 1 people found the following review helpful
4.0 out of 5 stars Actionable February 21, 2013
By Mark C
Format:Kindle Edition|Verified Purchase
Like the difference between invention and innovation, this book is very actionable and gives you heaps to take to market. Lots of solid principles, small step exercises, etc. Recommended
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1 of 1 people found the following review helpful
5.0 out of 5 stars Everything we needed May 14, 2012
If you are going to get one book on innovation I must insist on this book. I love that fact that Scott Anthony has distilled all the precious gems and words of wisdom in this field into something that is practical and applicable to those of us leading innovation programs. This book has been my field guide while building a corporate innovation program. We use it to tweet out Innovation Tips A Day and of course inspire our innovators.
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1 of 1 people found the following review helpful
4.0 out of 5 stars An innovator's tool kit May 4, 2012
Format:Hardcover|Verified Purchase
An interesting book that shared the different views of innovation guru and more importantly, provides "toolkits" for readers to start their own innovation journey.
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Most Recent Customer Reviews
2.0 out of 5 stars Count the number of times the author says "innovation"
Innovation is such a stupid buzzword many marketers throw around today. This is just another book made for destroying the proper use of that term. Read more
Published 4 months ago by K. D.
5.0 out of 5 stars Full of GREAT ideas!
Full of SO many great ideas and suggestions. I underlined a TON of this book - still trying to digest and implement many of the things I learned - very good book.
Published 4 months ago by John B. Spence
4.0 out of 5 stars Nothing profound, but it was pretty solid
Had moderate expectations for the book and they were met. This is a solid book on innovation and it does offer lots of actionable ideas and processes to enable innovation. Read more
Published 7 months ago by Robert Kirk
1.0 out of 5 stars A book written to say "thank you" to somebody
The immediate feeling I had reading this book was that it was written to say thank you to the people that helped the author in his professional life. Read more
Published 7 months ago by Steve
3.0 out of 5 stars Basic but interesting
If you want to read something basic but necessary for understanding central questions in innovation, you shouldn't miss this very important book written by Mr. Anthony. Read more
Published 12 months ago by Rugeri
1.0 out of 5 stars The book gives false advice
The book describes a cruel joke which is how innovation can be done in 28 days. To deepen the joke. the book describes what should be done each day. Read more
Published 16 months ago by Business consultant
5.0 out of 5 stars Well spent time
This book, that arises from the "trenches" of the Innosight'battles, is full
of practical advice and support for the organization that want to start its
trip in the field... Read more
Published 19 months ago by Latin Strategy - Innovatividad
3.0 out of 5 stars Scott, stiffles his writing which is good,by
insulating himself with extra words. He needs more confidence that he writes well and to translate his writing into common language not not the "buzz" word concepts of the... Read more
Published 19 months ago by Dr Jason Bulsa MD DC PhD
5.0 out of 5 stars Absolutely essential
Some reviews require many words. This one does not.

From start to finish, Scott Anthony serves up innovation theory and application with an engaging blend of depth,... Read more
Published 19 months ago by JB
3.0 out of 5 stars A Good Place To Start
If you are new to the concept of innovation and have not spent time around the idea generating culture of industry, then this is a great book to start you on your journey. Read more
Published 20 months ago by Gary R. Blatt
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More About the Author

Scott D. Anthony is the managing partner of Innosight, a global strategic innovation consulting and investment firm. Based in the firm's Singapore offices since 2010, he has led Innosight's expansion into the Asia-Pacific region as well as its venture capital activities (Innosight Ventures). He has worked with clients ranging from national governments to companies in industries as diverse as healthcare, telecommunications, consumer products, and software. Scott has written extensively about innovation. He is the author of "The Little Black Book of Innovation" (2012), "The Silver Lining (2011), and forthcoming book "The First Mile." He co-authored the eBook "Building a Growth Factory" (2012) colleague David Duncan, "Seeing What's Next" (2004) with Harvard Business School Professor and Innosight cofounder Clayton, and was the lead author of "The Innovator's Guide to Growth" (2008).

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