This book is a must read for any individual or group that wants to invest in the future.
Very good book with great insight on how loyalty between customers, employees, and other stakeholders affect the success of a company and organization.
The Loyalty Effect is a powerful book with a lot of practical application in business today.
Very good book with great insight on how loyalty between customers, employees, and other stakeholders affect the success of a company and organization. Read morePublished 3 months ago by Anita L. Reichling
Fewer than half of all employees in the U.S. believe that the company they work for is worthy of their loyalty - that is not a fertile field in which to grow customer loyalty. Read morePublished 9 months ago by Loyd E. Eskildson
With this book, Reichheld introduced me to the simple concept of spending the organizations's time and money adding value for their most loyal customers, and profiling them so the... Read morePublished 9 months ago by Bob O'Connor
The Loyalty Effect is a powerful book with a lot of practical application in business today. One of the top executives at my company recommended this to me as a starting point to... Read morePublished 9 months ago by Taylor
Very few things under the sun are totally new. This book put customer profitability back on center stage in strategic management. Read morePublished 13 months ago by Jackal
This book is a must read for anyone in management looking to tap into the power of loyalty with employers, investors, and customers. Read morePublished 23 months ago by Romeo Richards
Still one of the foundation works on the impact of customer loyalty on a brand, or business, and why seeking the loyalty effect is not just about marketing, but about overall... Read morePublished on July 17, 2011 by Jeffrey S. Walters