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The Million Dollar Private Practice: Using Your Expertise to Build a Business That Makes a Difference 1st Edition

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ISBN-13: 978-0470635780
ISBN-10: 0470635789
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The Million Dollar Private Practice: Using Your Expertise to Build a Business That Makes a Difference + Marketing for the Mental Health Professional: An Innovative Guide for Practitioners + Building Your Ideal Private Practice: A Guide for Therapists and Other Healing Professionals
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Editorial Reviews

About the Author

DAVID STEELE is the founder and CEO of Relationship Coaching Institute, the first and largest training firm of its kind. Over his thirty years in the field of mental health, he has helped thousands of clients create successful practices, some of which went on to build six- and seven-figure businesses. He is the author of numerous books and videos on practice management and relationships.

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Product Details

  • Paperback: 288 pages
  • Publisher: Wiley; 1 edition (August 28, 2012)
  • Language: English
  • ISBN-10: 0470635789
  • ISBN-13: 978-0470635780
  • Product Dimensions: 5.9 x 0.8 x 9 inches
  • Shipping Weight: 15.2 ounces (View shipping rates and policies)
  • Average Customer Review: 4.9 out of 5 stars  See all reviews (19 customer reviews)
  • Amazon Best Sellers Rank: #161,231 in Books (See Top 100 in Books)

More About the Author

Relationship Coaching Institute Founder, Author, Relationship Coaching Pioneer, and Global Authority on Growing a Profitable Private Practice

David Steele is making a profound impact for coaches, therapists, the media, clients and those seeking to make conscious life partner choices around the world. As a subject matter expert and author, the cornerstones that are the foundation David's worldwide contributions include:

Serving as chief ambassador and member support officer for members and clients of the Relationship Coaching Institute;

Guiding coaches, therapists, and those aspiring to careers in either arena as a sought-after speaker, trainer, and workshop leader on practice building, honoring three decades of thought leadership in the field in his book From Therapist to Coach: Leveraging Your Clinical Expertise to Build a Thriving Coaching Practice - published in 2011 by John Wiley & Sons Inc.;

Unabashed advocate of helping professionals earning six and seven figures while making a significant difference in the world as a popular speaker, coach and consultant on innovative marketing and practice building, and with his latest book The Million Dollar Private Practice: How to Build a Highly Successful Business That Makes a Difference- published September 2012 by John Wiley & Sons, Inc.

Offering relationship expertise and perspectives to the media, based on lessons shared in his book and related programs Conscious Dating: Finding the Love of Your Life in Today's World

David welcomes speaking invitations, media interviews, quantity book purchases, and other opportunities that allow him to fulfill his life mission to vastly improve the success rate of committed relationships worldwide.

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21 of 24 people found the following review helpful By Casey L. Truffo on October 4, 2012
Format: Paperback Verified Purchase
As someone on a soap box for the last decade about how they don't teach this stuff in grad school, I am over the moon that David Steele has gifted the profession with this book. Let me share why I think it is so great:

1. He knows his stuff. The author clearly is writing not only about what others have done but what he has accomplished as well. He is a shining example of how to create a therapy business that goes beyond private practice. He generously shares that wisdom with us in this book.

2. He knows how to give us out-of-the-box ideas and then give follow it with practical steps. That lovely combination is not usually easy to accomplish and he has done so brilliantly.

3. He acknowledges that the journey toward a successful 'million dollar private practice' is not a one shot effort but continues as a journey. This is a very sound business lesson and with all the 'quick systems' out there, it is refreshing to find someone who tells it like it is. Building a business takes work. But when we leverage our time and energy, we can have more fun and more profit.

A great resource for your library!
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5 of 5 people found the following review helpful By Peggy A. Haymes on January 16, 2015
Format: Paperback Verified Purchase
Being in private practice, I've read a lot of books on practice development. As far as i'm concerned, this is one of the best.

One of the things that I find helpful is that Steele shares so much from his own experience. He shares exactly how he built his practice, the things that worked really well as well as the things that didn't. He's not afraid to admit that he made some bad decisions, throwing his money away on campaigns that just didn't work. But he also writes about what HAS worked. Sometimes they've worked because that was the master plan, and sometimes they've worked because he allowed them to evolve, even when he wan't sure what they were evolving into.

He doesn't give a cookie cutter plan but outlines a process for the reader to follow in discovering their own plan and marketing it. Material covered does include finding and owning your niche, the importance of a brand, creating a delivery system that's a match for your target audience and encouraging commitment. Consistent themes are: We can do good things in the world and still profit financially from them; and, We need to know and appreciate the value of what we do. Finally, it doesn't matter how good we are if we do not have the business and marketing sense to get the word out there.

The real measure of the book's effectiveness for me is that it's stirred my own thinking. Steele's book helped me to have a new perspective and to get past some sticking points in my own practice. I am now developing some short and long range plans that I wouldn't have thought of before reading the book.

Very honestly, I almost didn't buy the book because of the tittle.
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39 of 53 people found the following review helpful By harmony247 on July 4, 2013
Format: Paperback
Hmm....Kind of curious as to why all of the "reviews" sound like promo for the book. None of them have indicated what they got out of the book and how they have implemented the knowledge/strategies to actually run a million dollar private practice. I think that's what everyone reading the reviews want to know, right?
I haven't gotten the book yet but when I do I will be back to report.
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3 of 3 people found the following review helpful By Jack G. Jesse on January 11, 2015
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I'm using this book in one of my college classes "Creative jobs in the Human Services". David Steele's writing style is easy to read, to the point and splashed with lots of examples from someone who practices what he teaches. If you are looking for a skill's - based book to help increase your private practice, or any business for that matter, start here. It's an excellent read that is going to move your business ahead as far as you can believe it will.
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2 of 2 people found the following review helpful By Liza Alvarado on April 20, 2015
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As a psychotherapist I love what I do. I'm also aware that "the more people we serve, the more money we make". This book is exactly what I was looking for. If you are driven to have a big impact in the world, staying in the psychology field, this is the book that explains how to do it.
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6 of 8 people found the following review helpful By Brandy Mychals on September 11, 2012
Format: Paperback
The Million Dollar Private Practice is a must-read for those that want to learn how to build the practice of your dreams - and these are all the things they do NOT teach you in school! This book will really expand your understanding of what you can do. So many options from 1:1, groups, online, in person, collaboration, networking and much more...Just get the book. There's more in there than you'll be able to put into action and you'll be coming back to it again and again!
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7 of 10 people found the following review helpful By Dr. Mary Gresham on November 26, 2014
Format: Paperback Verified Purchase
I am a psychologist in practice and have just finished this book in preparation for a workshop I am giving. While I like many things about the book, I am concerned that some of the examples might turn off some helping professionals, especially the part about upselling. He uses many examples from the self-help movement and some of the self-help gurus take monetary advantage of desperate people. As practitioners, we psychologists have a fiduciary duty to our clients to do what is in their best interest both clinically and monetarily so some of this information will not apply to our businesses and practices.

He is right that too many mental health professionals neglect the business side of practice and some of the material on marketing is right on. I liked the book best when he focused on successful psychologists like Harville Hendrix and John Gottman who have created good models and good training programs that are ethical. The basic business principles are okay here but since he did write this mostly for licensed professionals it would have been good had he included a few caveats...such as we can not solicit testimonials from clients either current or past..this part of the book is not really relevant to us unless we give up our licenses and practice as coaches.

Overall I think the message is sound..we need to see our practices as businesses...and I found myself disagreeing with him on the pieces that are relevant primarily to coaches and not mental health professionals.
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