From Publishers Weekly
Spector (Category Killers
) offers a love letter to American small-business people, in particular his beloved, hardworking father, a neighborhood butcher. A tribute to local merchants, depicted as independent, passionate and persistent and the guardians of our most basic and enduring commercial bond, the book presents a broad, intriguing history of the 90% of all modern-day U.S. businesses, which are family-owned or controlled, and their neighborhood-defining, community-building, ethics-based contribution to the American way of life. Spector touches on such examples of small-business successes as Rob Kaufelt of Murray's Cheese in New York's Greenwich Village, but his book truly sings when the author recounts his childhood spent in his family's butcher shop and the practical wisdom he gleaned at his father's knee. Cheerful and charming, this is a heartfelt look at life on the other side of the counter. (Sept.)
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“The stories that Spector has gathered are cheering testimonials to the value of hard work and creative retailing, heartwarming in this day of conglomerates…. Readers who enjoy Capra-esque stories about plucky general merchandising outfits run by colorful individualists will enjoy Spector's book.”—The Cleveland Plain Dealer
"Spector offers a love letter to American small-business people...his book truly sings when [he] recounts his childhood spent in his family's butcher shop and the practical wisdom he gleaned at his father's knee. Cheerful and charming, this is a heartfelt look at life on 'the other side of the counter.'"—Publishers Weekly
“The most intriguing parts of the book chronicle the struggle of each business to survive in a retail environment in which small businesses must adapt or fail…. Lively lessons about business ethics and practices that Fortune 500 companies, the author suggests, would be wise to follow.”—Kirkus Reviews