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The Narrow Road - Felix Dennis (Portfolio)
on April 28, 2011
Americans know Felix Dennis as the publisher of the famed Maxim magazine. Brits know Dennis as the successful entrepreneur and media mogul behind a host of publications at his Dennis Media outpost. As the author of last year's best seller "How to be Rich," readers the world over know Dennis as a man who knows the path to financial success through the tried and true lessons of the school of hard knocks.
Such is the case with his latest volume, "The Narrow Road." In it, Dennis, much like the professor he resembles, gives a curriculum of lessons designed to educate the reader as to exactly what works and what doesn't in the "getting of money." Unlike a professor, Dennis's knowledge and examples are gleaned from actually having to raise money in the dod-eart-dog realities of the real world.
Geared towards startups, but with many lessons applicable to all small business, the author explains in a series of very short chapters, his well-hewn philosophies as to what is important and what is not in terms that are at times, shockingly unvarnished and straight to the point. Dennis suffers no fools when he talks about overarching concepts like equity dilution, and debt to revenue ratios, while also offering abundant pronouncements on the psychology of being successful (i.e. dealing with fear, the need for arrogance, handling management, etc.)
The narrow road Dennis refers to is, of course, the road to success and while Dennis has had it with those who pontificate without the benefit of experience, he is quick to offer advise based on the bruises he has presumably accumulated in the workplace himself. On one hand, it would be nice if he elucidated more details backing his theories, bit one senses that he purposely keeps things short and to the point to make his lesson (they are almost commandments) come across as pithy but punchy, as only an egotistical, supremely confident Brit can do. Because when you get right down to it, that's probably exactly what keeps him on the narrow road as well.