Enter your mobile number or email address below and we'll send you a link to download the free Kindle App. Then you can start reading Kindle books on your smartphone, tablet, or computer - no Kindle device required.
To get the free app, enter your email address or mobile phone number.
The National Rifle Association and the Media: The Motivating Force of Negative Coverage Paperback – October 25, 2013
Customers Who Bought This Item Also Bought
About the Author
More About the Author
Professor of Communication, University of Toledo
B.A., University of Detroit
M.A., University of Detroit
Ph.D. University of Michigan
419 530 4670
Top Customer Reviews
1. This is by far the most intelligent and credible analysis of the NRA and gun culture that I have ever encountered. Professor Patrick sets out to explain NRA's seemingly miraculous political effectiveness in an environment of hostile elite and media opinion. He does this convincingly, by marshalling an impressive body of hard evidence. Unlike many quite-popular books on NRA, media and gun issues, Patrick's evidence transcends the merely anecdotal. He is a social scientist and his approach utilizes systematic media content analysis, interviews and other data that cover a ten-year period. I believe the reason that major media have not reviewed Professor Patrick's book is because they are ashamed-he presents a case to which they cannot reply except by hanging their heads in shame.
2. Although the book is erudite and employs sophisticated research methods as well, it neither talks down to readers, nor does it skate above the understanding of readers who have not received graduate training in social science. Research methods and findings are lucidly and interestingly explained. The book is both amusing and educational-and the reader learns a great deal about how social scientists quantify and measure propaganda and media coverage.
3. The main conclusion is pleasantly and surprisingly counterintuitive: NRA benefits from negative media coverage. Professor Patrick believes that if it were not for negative media coverage, which has acted as a goad to mobilization, NRA and gun culture would not be in the position of relative strength and solidarity it enjoys today.Read more ›
"Having read many of the books which have delved into the long public debate over guns and gun regulation, I can say that Patrick's book plows really new ground, and deserves careful reading by any activist engaged in that debate. The National Rifle Association and the Media offers an original approach that is backed up by careful research and analysis....This is not just a book on the NRA: it is about the role of the media in an age of enhanced public reliance on communication media."