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The New Era of Enterprise Business Intelligence: Using Analytics to Achieve a Global Competitive Advantage (IBM Press) 1st Edition

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ISBN-13: 007-6092046745
ISBN-10: 0137075421
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Editorial Reviews

From the Back Cover

A Complete Blueprint for Maximizing the Value of Business Intelligence in the Enterprise


The typical enterprise recognizes the immense potential of business intelligence (BI) and its impact upon many facets within the organization-but it's not easy to transform BI's potential into real business value. InThe New Era of Enterprise Business Intelligence,top BI expert Mike Biere presents a complete blueprint for creating winning BI strategies and infrastructure, and systematically maximizing the value of information throughout the enterprise.


This product-independent guide brings together start-to-finish guidance and practical checklists for every senior IT executive, planner, strategist, implementer, and the actual business users themselves. Drawing on thousands of hours working with enterprise customers, Biere helps decision-makers choose from today's unprecedented spectrum of options, including the latest BI platform suites and appliances. He offers practical, “in-the-trenches insights on a wide spectrum of planning and implementation issues, from segmenting and supporting users to working with unstructured data.


Coverage includes


• Understanding the scope of today's BI solutions and how they fit into existing infrastructure

• Assessing new options such as SaaS and cloud-based technologies

• Avoiding technology biases and other “project killers

• Developing effective RFIs/RFPs and proofs of concept

• Setting up competency centers and planning for skills development

• Crafting a better experience for all your business users

• Supporting the requirements of senior executives, including performance management

• Cost-justifying BI solutions and measuring success

• Working with enterprise content management, text analytics, and search

• Planning and constructing portals, mashups, and other user interfaces

• Previewing the future of BI


About the Author

Mike Biere has 32 years of experience in the IT industry. He began working for IBM in 1978 as a large systems System Engineer but found his calling for Business Intelligence in 1981 when the Information Center initiative began. He has worked in the database and end user computing areas since then.


He has served in a variety of roles within IBM, from BI Technical Sales Specialist to world-wide Marketing Manager of Data Warehousing and Business Intelligence solutions. Mike served as Executive Vice President of Ferguson Information Systems in the mid-90s and was responsible for building a BI practice. He worked for Cognos from 2003—2007 as Director of Product Management, responsible for Cognos’ initiatives with IBM.


Mike returned to IBM in 2007 and holds a position of Sr. Marketing Manager for Data Warehousing and Business Intelligence on System z as a world-wide support resource.


He has written a book on BI entitled Business Intelligence for the Enterprise (IBM Press (2003); ISBN: 978-0-13-141303-0), as well as being co-author of another IBM book entitled New Intelligence for a Smarter Planet (MC Press (2009); ISBN: 978-1-58347-086-2). Mike also has written numerous journal articles and white papers. Mike is married with a grown son and daughter and resides in Cincinnati, Ohio. He is the proud grandfather of Julian, Noah, Elijah, Chris, Nick, and Leilani. His real passion beyond BI is playing guitar in a retro rock band called Those Guys.



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Product Details

  • Series: IBM Press
  • Paperback: 320 pages
  • Publisher: IBM Press; 1 edition (August 25, 2010)
  • Language: English
  • ISBN-10: 0137075421
  • ISBN-13: 978-0137075423
  • Product Dimensions: 6 x 0.9 x 8.9 inches
  • Shipping Weight: 1.8 pounds (View shipping rates and policies)
  • Average Customer Review: 4.0 out of 5 stars  See all reviews (2 customer reviews)
  • Amazon Best Sellers Rank: #1,308,632 in Books (See Top 100 in Books)

More About the Author

I am a database and Business Analytics Specialist with over 30 years experience in this space. I have been a technical specialist, world-wide support specialist, and general "hit man" for this space. I have worked for IBM, done independent consulting, worked for Cognos )pre IBM acquisition) and have dabbled in a myriad of BI tools and technologies.

I concentrate on Business Analytics at the Enterprise level, not isolated and insulated departmental application solutions. This is an art form and not a trival area to pursue as it takes a great amount of foresight and vision to tackle a fundamental change at this level.

I am also a part-time semi-professional musician in a working band called Those Guys. This is what I do to keep me at least partially sane!

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Most Helpful Customer Reviews

Format: Paperback
Mike Biere is the author of the book reviewed today on Data Mining Research. This recent book (2011) focuses on building and deploying BI in the company. The subtitle of the book is misleading: "Using Analytics to Achieve a Global Competitive Advantage". Let's be clear on the fact that the book deals with BI and not at all with analytics (statistics, data mining, etc.). One can only read a few general words about text mining. If I could suggest a new subtitle, it would be "A Personal Journey" since this is really what the book is about (without negative connotation). Several personal comments are really interesting.

Although the book is easy to read, the style is sometimes awkward. The use of terms such as "folks" regarding the reader is strange. The book is mainly a succession of paragraphs that are not always clearly linked together. My main concern is about the several copy/paste from Wikipedia within the book. Why not just adding a link to Wikipedia as a reference?

As it is often the case with BI experts, Mike Biere considers BI as the center point, surrounded by data mining, data quality, master data management and so on. The author makes a clear distinction between BI and data warehouse. One of the most interesting part of the book (chapter 9) describes key influencers in the enterprise. Several excellent checklists for BI planning are given at the end of the book.

To conclude, Biere is clearly an expert in BI and his book proves it. The style of writing may be surprising but personal comments are really interesting. Not directly related to analytics and full of Wikipedia contents, this book is still a good entrance door to the field of business intelligence.
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Format: Paperback
The New Era of Enterprise Business Intelligence: Using Analytics to Achieve a Global Competitive Advantage is a pick for business and computer libraries alike, offering not theory but a complete 'how to' blueprint for using business intelligence. From creating winning strategies to spreading the business intelligence throughout an organizational structure, this covers everything from avoiding technology bias to setting up a project that interacts with the entire company structure.
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