"An erudite anthem for large companies reshaping themselves to innovate and compete with agile startups. The sagacious, well-rounded guide will also appeal to investors, teachers, students, journalists and historians, all of whom might have a vested interest in the future of the tech industry and the next big thing." -- Kirkus Reviews (Kirkus' Indie Books of the Month Selection and recipient of the Kirkus Star for Exceptional Merit)
"There is no law that says today's Fortune 100 must become tomorrow's dinosaurs. Carroll and Mui map out how your corporation can innovate and prosper as well as--if not better than--the hottest start-ups."
-- Don Tapscott, best-selling author of, most recently, MacroWikinomics
"This book provides a compelling case for embracing innovation and a good road map for taking advantage of the tremendous opportunities coming our way."
-- Sanjay Gupta, executive vice president, Marketing, Innovation and Corporate Relations, Allstate Insurance
"This book clearly, cleverly, and concisely presents the coming challenges, pitfalls, and prescriptions for success over the next decade. Take it as your wake-up call, compass, and guide to ensure you end up among the winners, rather than the many losers."
-- Toby Redshaw, former global chief information officer, Aviva and American Express
"Mui and Carroll breathe new life into what I thought was a dead horse--making large corporations innovative. Rather than chasing Silicon Valley VCs for co-investments in innovative start-ups that they'll just squander, the world's largest corporations should follow the eight- rule process in this book to nurture their own killer apps!"
-- Gordon Bell, legendary computer engineer, prolific angel investor, and author, High Tech Ventures