His themes are, ahem, resurrected by businessmen who seek to enumerate the most common problems in business. (Kim Phillips-Fein The American Prospect
Barton is a pioneer in public relations...by making Jesus the founder of modern business. (Richard N. Ostilling Philadelphia Tribune
From the Publisher
When it was originally published in 1925, the book topped the nonfiction bestseller list. Its lessons for the modern businessman are even more compelling today.
--This text refers to an out of print or unavailable edition of this title.