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The On-Purpose Business: Doing More of What You Do Best More Profitably Paperback – April 1, 2002

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Editorial Reviews

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This parable teaches principles of management with a spiritual bent by telling the story of a businessman who is appointed to run a company facing bankruptcy. Through conversations with interesting characters he learns how to rebuild the company and make it prosper. "On-Purpose" means focusing on all areas where each individual joins, belongs, and contributes to an organization. The on-purpose business theme is built upon four pillars, which include "meaning," or the purpose principle, which coordinates the purpose of the person with the purpose of the organization (business, not-for-profit, or any type of organization). The second pillar is "mindset," or the need for each individual to think and act like the president by taking personal responsibility. The "service model," or the method of building a business, is the third pillar, and the fourth is the "manner of operation," or doing more of what one does best more profitably. The story device is not unique in management books, but it still may appeal to a wide readership. Mary Whaley --This text refers to an out of print or unavailable edition of this title.

About the Author

KEVIN W. McCARTHY is dedicated to helping others be on-purpose persons both personally and professionally. A graduate of Shady Side Academy, Lehigh University, and The Darden School, he speaks to and consults with a variety of organizations throughout the United States and abroad. Kevin is married to Judith. They have two children, Charles and Anne.

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Product Details

  • Paperback: 192 pages
  • Publisher: Pinon Press (April 1, 2002)
  • Language: English
  • ISBN-10: 1576833216
  • ISBN-13: 978-1576833216
  • Product Dimensions: 8.1 x 5.2 x 0.4 inches
  • Shipping Weight: 7.4 ounces
  • Average Customer Review: 4.5 out of 5 stars  See all reviews (8 customer reviews)
  • Amazon Best Sellers Rank: #972,779 in Books (See Top 100 in Books)

More About the Author

Kevin W. McCarthy is the author of The On-Purpose Person and The On-Purpose Business Person (previous edition titled The On-Purpose Business). He is one of the world's leading authorities on the meaningful integration of life and work. He has pioneered the message, concepts, and language of being on-purpose since the late 1980s.

As the CEO of On-Purpose Partners, he's a highly respected business advisor for small and middle market organizations as well as an executive advisor and coach to CEOs, executive directors, and company presidents. His work on deep strategy and alignment and practical execution has turned around many companies as well as helped healthy companies experience remarkable and sustainable growth.

More than just an author, Kevin is a natural leader in business and civic endeavors. He is a professional member of the National Speakers Association. Kevin's goal with audiences is to stir their hearts, advance their thinking, and inspire them to action.

Authentic, inspiring, entrepreneurial, intelligent and creative are the qualities most often attributed to this thought leader by his peers, clients, and audiences. Kevin has traveled from Hungary to Hawaii since 1992 inspiring audiences as he carries the message of being on-purpose into the hearts, minds, and lives of people.

Customer Reviews

Most Helpful Customer Reviews

12 of 12 people found the following review helpful By Tina L. Miller on November 1, 1999
Format: Hardcover
Rarely have I been moved by reading a "business" book -- until now. This book touched me -- explaining in logical detail why it is important to align our head, hands, and heart in our business endeavors, as in all areas of our lives. Businesses who follow these guidelines will be successful -- both financially and with an abundance of happy, motivated, enthusiastic employees. Written in story format, this book is a quick read with a marvelous lesson for anyone involved in any kind of business. Individuals can also apply the lessons to their daily lives to increase their personal sense of fulfillment and happiness. I'm sending a copy of this book to the CEO of the company I used to work for! The book's message is wonderful -- and very motivational.
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6 of 6 people found the following review helpful By john.mann@rogersamerican.com on March 31, 1998
Format: Hardcover
So many organizations today are trying to do "more with less" and are trying to be "all things to all Customers." This book provides insight into why you cannot experience long-term success without being On-Purpose. I wish Corporate American, from the top-down, would use this book as a strategic "blue print!"
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2 of 2 people found the following review helpful By Gerald D. Preator on June 1, 2009
Format: Paperback Verified Purchase
I worked through the whole "On Purpose Person" process when reading his first book and that was helpful. This book is the business version of the same thing. I appreciate the subtitle, "Doing More of What you Do Best More Profitably." In my business clearly some things I do better than others and to capitalize on those things is most helpful. There are some great concepts and ideas about how to run an on purpose business in the book, check it out!
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1 of 1 people found the following review helpful By Kelly on September 28, 2008
Format: Paperback
This book is truly amazing! Not only is all the info there for you to truly start operating "on purpose", but it's delivered in a way that you can absorb it. Kevin is absolutley awesome and he "get's it" he understands that you need to look, walk, talk and exist where you want to go! Please, please read it, apply it.. and then get on purpose and live fully and abundantly!
PS Have you seen Kevin's new pics? He has lost a great deal of weight, and looks years younger.. I guess he is more on purpose now than ever!
Thank you Kevin for this wonderful work!
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