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The Power of Approachability [Paperback]

Scott Ginsberg (Author)
4.4 out of 5 stars  See all reviews (13 customer reviews) |

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Book Description

Publication Date: March 1, 2005
Approachability is not a personal characteristic - it's a way of life! It's a way of business, a way of conversation and a way of social interaction. Most importantly, approachability is essential to your success as an unforgettable communicator - one conversation at time.

While there are many other self-help books on communication, this is first and only book to examine the essential element of approachability. What's more, this is not just a "how-to" book, it's a "how-to-become" book. You will learn:

*How to become a great conversationalist
*How to become unforgettable in your first impressions
*How to become a networking superhero
*How to become the epitome of approachability in your business and personal lives

And much more!

Editorial Reviews

Review

"Concise and powerful techniques...a must read and a must have resource on your shelf!" -- Dr. Jeff Magee, PDM, CSP, CNC, CEO of Jeff Magee International

"I love Scott's stuff. And unlike so many other business books, this one is fun to read!" -- Shep Hyken, CSP, Author of Moments of Magic

"The world would be a better place is more people would adopt Scott's straightforward approach to communication." --Catherine Ryan Hyde, Author of Pay It Forward

About the Author

Scott Ginsberg is a professional speaker and the author of HELLO my name is Scott and The Power of Approachability. He works with people and organizations who want to become UNFORGETTABLE communicators - one conversation at a time.

In addition to writing two books, publishing dozens of articles and giving speeches around the country; Scott has worn a nametag all day, every day since November 2, 2000 to encourage people to become friendlier and more approachable. He has been internationally recognized as "the world's foremost field expert on nametags" by the Washington Post, CNN, The Associated Press, Headline News, USA Today and dozens of other media outlets.

Product Details

  • Paperback: 220 pages
  • Publisher: HELLO, my name is Scott! (March 1, 2005)
  • Language: English
  • ISBN-10: 0972649719
  • ISBN-13: 978-0972649711
  • Product Dimensions: 8.4 x 5.4 x 0.6 inches
  • Shipping Weight: 12 ounces
  • Average Customer Review: 4.4 out of 5 stars  See all reviews (13 customer reviews)
  • Amazon Best Sellers Rank: #264,408 in Books (See Top 100 in Books)

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More About the Author

› Visit Amazon's Scott Ginsberg Page
Scott Ginsberg
Scott Ginsberg is the only person who wears a nametag twenty-four seven. More importantly, he's the only person in the world who made a career out of wearing a nametag twenty-four-seven. As the author of twenty-one books, a professional speaker, award-winning blogger and the producer of NametagTV.com, Scott's publishing and consulting company specializes in approachability, identity and execution. He's been featured on every major news network in the country - including The Wall Street Journal, USA Today, NPR, MSNBC, FastCompany - and, even wrote a quiz for COSMO Magazine. When he's not traveling around the world giving speeches, Scott lives in Brooklyn where he often talks to strangers.

Customer Reviews

Most Helpful Customer Reviews
12 of 12 people found the following review helpful
Format:Paperback
So many tips, so little space to write about them all. Ginsberg talks about the 5 things this book will help you become, and it really does help you with each of them (become a great conversationalist, become unforgettable in your first impressions, become a networking superhero, and become the epitome of approachability in your business and personal lives). I especially enjoyed the tips on how to become a networking superstar, with valuable tips like remember NOT to put your cell phone on the dinner table when out with friends, NOT to just talk about you, and other insights. For those who are looking to be a better listener and a better communicator, this book is definitely for you. The tips are very practical, and easy to implement. I couldn't recommend this book more highly!
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8 of 8 people found the following review helpful
Format:Paperback
Are you approachable? Hmmmm.... the first time I heard that question, I wasn't sure. What exactly does it mean to be approachable?

The author, Scott Ginsberg, "that guy with the nametag" (who has worn a nametag continuously since Nov. 2, 2000), certainly has the experience to explain it -- and uses his Six Power Principles of Approachability to share his insights.

Throughout the remainder of the book he teaches you how to improve each of these areas.

Some of my favorite parts of the book explain how to deal with those tricky networking situations like:

-- What if you always forget names? (Appendix D)

-- What if you're stuck, and don't know what to talk about?

-- How do you get out of a conversation with someone without abandoning them (p. 50)

-- What if you meet someone but they don't have business cards with them?

-- Should you say, "Do you remember me?" (page 171)

-- What should you do if you see someone you should know but you can't remember who they are? (p. 84)

Make sure you read to the end because some of the best parts of the book are at the back. Chapter 9 talks about Success Sentences(tm) which explains what sentences are good to use at networking functions and which ones are not. For example, "Where do you work?" can trip up people who have been recently laid off but "What are you working on this week?" is more open-ended and gives them a way to answer without feeling embarrassed.

If you've struggled with networking and conversing with strangers, this book will take away much of your stress. You can even preview the first three chapters online (and sign up for his newsletter) at http://www.hellomynameisscott.com .

What I love about this book is that it is one of those books you don't know you need until you read it -- Scott provides real-life solutions to those frustrating networking challenges!
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7 of 7 people found the following review helpful
Format:Paperback
I met Scott Ginsberg at the WOMMA conference and then read The Power of Approachability because we received the book at the conference. I promptly read it and felt so compelled by it, that immediately I decided that it would become the third required textbook in the networking/referral based course I teach. We have used questions from the back of the book to help our guests at our networking events get connected with others more easily and quickly. Additionally, I could open this book every day and find something to implement as it is so chock full of good techiques. The one I love best (at least today) is when someone says "Fine," to your question of, "How are you." Read the book to find out what "fine" means and how it is not the best way to answer that question.
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Most Recent Customer Reviews
If you like typos this book is for you
Everything in the book was a common-sensical approach to approachability. There was no new material and it astounds me that this man is popular. Read more
Published 1 month ago by jdholiway
Incredibly Insightful!!
I bought this book and couldn't put it down. Scott redefines our traditional views of being approachable in our business, relationships and friendships and clearly explains the... Read more
Published 14 months ago by Aaron S
a common "sense" that is hard to feel
Scoot`s book provides a lot of tips about communication skills.
Most of them are common sense and not "rocket science"
on the other hand the honesty sincere fashion of... Read more
Published on August 16, 2007 by Aydin Birik
Like "Crime and Punishment" but for sales.
This book changed my life. I never knew how unaproachable I was until I read Scott's book. After implementing the sage stratagies of this modern day master of human/commercial... Read more
Published on December 28, 2006 by Thomas W. Sawyer
Doesn't say much new, except about the author.
First of all, this is a pretty short book. It's listed as 220 pages, but about 40 of those are a marginally useful appendix, and there are lots of cartoons and giant blocks of... Read more
Published on May 10, 2006 by A. Chatham
You can't pass this one up!
This is all of Scott's best ideas, articles, tips and more - all put into one book. He is great for making the business concepts simple. He backs the concepts up with stories. Read more
Published on May 31, 2005 by Shep Hyken
He's got it right!
"Since connecting with people/networking is one of my niches, I read books on connecting with a careful eye. Read more
Published on May 2, 2005 by Kathy Condon
The Power of Approachability
Ever read a book that is FUN and you are learning at the same time??? That you actually feel that you are having a one on one conversation with the author, and learning along the... Read more
Published on April 25, 2005 by Karen Hoffman
APPROACHABILITY with some PERSONALITY
Great book! This book is about being personal. It is very difficult for some people to interact with others. Read more
Published on April 18, 2005 by Brad Cohen
Review by Ted Twenter
In the book, Power of Approachability, Scott Ginsberg has written a matter-of-fact guide on how anyone can maximize their own approachability. Read more
Published on March 29, 2005 by Lawrence T. Twenter, III
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