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This book doesn't really talk too much about how to get to that point, which in my opinion is the hard part!
Tara Hunt does a great job of showing how to build "whuffie", social capital, through presenting easy-to-follow principles backed up by excellent current examples.
This is an excellent book for explaining the concept of Social Media along with practical uses for businesses and entrepreneurs alike.
This book was written a few years ago, but it is still relevant today. The whuffie factor goes into detail on how to engage with people online in ways that truly matter. Read morePublished 5 months ago by Joanne Kaminski
I've just finished reading this book and it has definately changed the way I used to understand communities and buniness. Read morePublished 18 months ago by Leonel Saldivar
Enthusiastically enjoyed reading Tara Hunt's book! It is a requirement for a college course I'm taking and it has totally made this one exciting!Published on March 8, 2012 by jojomarie26
This is a most read for anyone interested in social media and networking. Tare writes in an easy follow and enjoyable to read style. Read morePublished on November 2, 2011 by dfshanks
Whatever happened to Tara Hunt?
This book was written at the beginning of the social media revolution and it shows. Read more
How I got the book:
It was a Christmas present, on my list. I'm serious. You'll be seeing me repeat this phrase for awhile. Read more
Really enjoyed this book - thought it was well-written and easy to read. Highly recommend it for people who know a few things about social networks and want ideas on how to... Read morePublished on August 25, 2010 by Jim
If, like me, you're feeling a little overwhelmed by all the Web 2.0 marketing hype, The Whuffie Factor is a godsend. Read morePublished on July 3, 2010 by Dennis Grace
I admit the word "Wuffie" is new to me not having read that Whuffie is the ephemeral, reputation-based currency of Cory Doctorow's science fiction novel. Read morePublished on November 22, 2009 by Shashib